Tag Archives: General Motors Africa & Middle East Operations

Automibiles & Motoring

Why Full-Size SUVs and Pickups Dominate GM Middle East Sales

Full-size SUVs and pickups powered 44% of General Motors Middle East’s sales over 25 years

And today they are safer, smarter and more efficient than ever

Middle East —For decades, full-size SUVs and pickups have been at the heart of how customers across the Middle East define confidence on the road, accounting for almost half of General Motors (GM) Middle East’ssales, exactly 44% between 2000 and 2025, reflecting a deep, enduring preference for capability, space, presence and safety.

As GM marks 100 years in the region, that connection also speaks to a legacy built over generations, shaped by iconic vehicles, andhow strength, safety and confidence have evolved.For many Middle Easterncar enthusiasts, GM’s classic vehicleshad the kind of visual character that felt timelessand, during their era they were at the forefront of the industry, representing strength and safety — built from thick metal, heavy materials and a visibly sturdier form.Yet,vehicle safety is more nuanced, shaped by physics, efficiency and a far deeper understanding of how to protect people in the moments that matter most.

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Automibiles & Motoring

Driving the future with customer choice: GM brings global innovation to the Middle East

  • GM’s global scale and strategic investments bring more technology, faster, to customers around the world
  • Middle East media experience Chevrolet, GMC and Cadillac’s leading EV range and hands-free driving at GM’s global headquarters
  • Advanced driver-assistance systems, next-gen battery chemistry, artificial intelligence and software-defined vehicles are shaping the cars of the future — today

Middle East, 15th July, 2025: Customer choice and preferences drive the transformational investments that General Motors is making to deliver safer, smarter, and cleaner vehicles.

GM Middle East hosted representatives from the region at the heart of its global operations in Detroit, Michigan. This offered them an inside look at the laboratories and state-of-the-art facilities where groundbreaking technologies that shape the future of mobility are being developed and tested. They also got to meet the people whose passion, ingenuity and talent drives this transformation

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