Category Archives: Technologies

Chinese Retail Apps Drive Nearly Three-Quarters of UAE eCommerce Ad Spend Amid Rising Competition

Home-grown brands face uphill battle as overseas players double down on UAE opportunity

Dubai, United Arab Emirates – 23 July 2025 – AppsFlyer has released the UAE findings of its annual State of eCommerce Mobile Marketing report, revealing how Chinese eCommerce apps continue to dominate user acquisition (UA) spending in one of the world’s leading mobile-first economies. In the first half of 2025, Chinese apps accounted for nearly three quarters (73%) of all UA spend in the UAE. While further behind, France (13%) and India (8%) are also fast emerging as significant challengers, driven by targeted campaigns and potentially expat-focused strategies.

Sue Azari, Industry Lead – eCommerce, AppsFlyer.

The report highlights the intensifying competition overseas brands pose to local eCommerce retailers, which saw their own UA investments shrink. This likely reflects a mix of budget reallocations, mounting competitive pressure, and market consolidation. However, AppsFlyer experts note that home-grown players still have an opportunity to grow, provided they adopt clearer strategies and embrace performance-driven, localised campaigns.

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Leading the Next Generation Smartphone Imaging: HUAWEI Pura 80 Series Pre-orders kicks off in UAE

Huawei’s photography-focused Pura Series has unveiled the latest smartphone in the region at its Dubai launch event. The HUAWEI Pura 80 Series, as it’s called, brings a new glaze texture design and exceptional camera capabilities. The combination of a 1-inch Ultra Large Sensor of the main camera and the variable F1.6-F4.0 aperture lends the Pura 80 Ultra phenomenal low-light performance. But the biggest leap comes with the Switchable Dual Telephoto camera, which brings a first-of-its-kind dual telephoto camera system that shares a sensor that’s as good as standard main cameras. For photography enthusiasts, this means taking surprisingly good pictures of faraway subjects.

HUAWEI Pura 80 Series will be available for pre-order from 23rd July at a price starting from 3,999 AED through Huawei’s official website. The pre-order will allow buyers to benefit from free add-ons including HUAWEI Care+ and HUAWEI Watch GT 5 among other gifts worth 1,948 AED.

The Switchable Dual Telephoto camera on the Pura 80 Ultra consists of two telephoto lenses; a 3.7x medium telephoto and a 9.4x super telephoto. Instead of using two separate sensors, these two lenses share a single sensor. This design makes it possible to fit a large sensor in place of two smaller ones, leading to a monumental leap in telephoto image quality, especially in low light.

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Last Chance to Join V5 First Pioneers Program and Experience the HONOR Magic V5

Exclusive Program Offers Early Access to the World’s Thinnest and Lightest Inward-Folding Smartphone to Date Before Official Launch

HONOR, a global leading AI device ecosystem company announces that registration for the exclusive V5 First Pioneers program is closing soon. This is the final opportunity for select users to experience the world’s thinnest and lightest inward-folding smartphoneto date, the HONOR Magic V5, ahead of its regional launch. Interested participants are urged to act quickly to secure their spot in this limited-access program.

Strong Community Engagement Through the V Future Pioneer Program

The V Future Pioneer program began with the launch of the HONOR Magic V2, where it received great positive feedback from early adopters who were eager to explore the future of foldable smartphones. Encouraged by this strong response, the program continued during the HONOR Magic V3 launch, receiving over 3,000 registrations, a clear sign of the growing interest in HONOR’s foldable technology.

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PlanRadar Launches Industry eBook to Tackle the $1.84 Trillion Problem of Information Loss in Construction

New report uncovers how disjointed communication and outdated documentation practices cost construction firms billions—and how digital solutions can reverse the trend.

Dubai, UAE, 23rd July 2025: PlanRadar, a global leader in digital documentation, communication, and reporting for the construction and real estate sectors, has released an in-depth eBook tackling one of the industry’s most costly yet overlooked challenges: information loss.

Titled “Information Loss in Construction: How to Identify and Eliminate Hidden Costs,” the eBook explores how disconnected teams, scattered tools, and outdated reporting methods continue to disrupt timelines, drain profitability, and undermine collaboration on even the most high-profile projects.

Human Hand Holding Yellow Hardhat And Many Golden Coins Over Desk

The publication arrives as construction professionals across the globe face increasing pressure to deliver projects faster, safer, and with tighter margins—amid growing risks related to data integrity, rework, and regulatory compliance.

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Reolink Altas PT Ultra sets a new standard for Smart Home Security with 500 day battery life camera

Reolink Altas PT Ultra sets a new standard for Smart Home Security with 500 day battery life camera

Dubai, UAE:Reolink, a global leader in intelligent security solutions, proudly announces that its latest innovation, the Reolink Altas PT Ultrahas been honored with the prestigious Berlin Design Award 2025. This recognition underscores Reolink’s relentless commitment to blending advanced engineering with standout aesthetics to redefine modern home security.

Part of the acclaimed Altas Series, the Altas PT Ultra showcases the perfect union of form and function. Featuring 4K ColorX Ultra HD resolution, the camera delivers crystal-clear detail day and night, while the 360° automatic tracking ensures no movement escapes notice. An industry-leading 500-day battery life, combined with solar panel readiness, provides unparalleled longevity and energy efficiency.

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