Category Archives: Fashion & Trends

Asheeka Ajmal Brings South Asian Luxury to Life with the Jannah Trunk Show’s Grand Fashion Exhibition at Kempinski Central Avenue


At the intersection of artistry, strategy, and culture stands Asheeka Ajmal, fashion stylist, creative visionary, and force behind Jannah Trunk Show. With an innate understanding of elegance and an entrepreneurial spirit shaped within the dynamic business ecosystem of Ajmal Holdings, Asheeka has always been drawn to the world of fashion, not just for its glamour but for its storytelling power.

Asheeka Ajmal, fashion stylist, creative visionary, and force behind Jannah Trunk Show.

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Hyaat Couture by Nikki Rumana Faisal brings ‘Minimalism to Magnificence’ at Bombay Times Fashion Week 2025

From Dubai to the world  Hyaat Couture by Nikki redefines purity, power, and purpose in couture.

Dubai, UAE – October 2025:

Bridging the creative worlds of Dubai and India, Hyaat Couture by Nikki, the couture house founded by Nikki Rumana Faisal, made a dazzling statement at the Bombay Times Fashion Week 2025 with an all-white collection that embodied purity, power, and poetic grace.

The showcase  themed ‘Minimalism to Magnificence’  was a visual symphony of serenity and sophistication. Every silhouette flowed with ease, balancing contemporary couture craftsmanship with timeless femininity. The all-white ensembles, crafted in silk organza, crepe, and chiffon, were accentuated with delicate embellishments that shimmered subtly under the runway lights, evoking calmness and quiet luxury.

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Louis Philippe Expands Global Footprint with 2nd Store Launch in Dubai

The iconic premium menswear brand continues its international growth story with an elevated new destination for refined style

Dubai; September 23, 2025: – Louis Philippe, the iconic menswear brand celebrated for its timeless elegance and sartorial finesse, has expanded its international footprint with the launch of its second exclusive store in Dubai. Located on the 1st Floor of BurJuman Mall, the 1,185 sq. ft.+ store was inaugurated by Vishak Kumar, Chief Executive Officer, Aditya Birla Lifestyle Brands Limited and franchise partner Mahesh Pattabhiraman, Executive Director, Kalyan Silks. The opening marks a significant milestone in the brand’s global growth journey, bringing its signature blend of style, substance, and sophistication to the Middle East.

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INDIA’S POPULAR UNISEX STREETWEAR BRAND – BONKERS CORNER MAKES ITS UAE DEBUT WITH A NEW ONLINE STORE


Focused on personalised bold fashion experience, India’s fastest-growing casualwear label is now live in UAE

Dubai, UAE – 05 August 2025 –  Bonkers Corner, one of India’s fastest-growing fashion brands, known for its unique and expressive clothing, is thrilled to announce the launch of its new, dedicated e-commerce platform for the United Arab Emirates: [www.bonkerscorner.ae]. Reflecting the UAE’s growing inclination towards lifestyle, youth culture, and entertainment, the website officially launched on August 1, 2025, and is now live for consumer purchases, marking a major step in the apparel brand’s global expansion.

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Splash Fashions announces Maya Diab as the new face of the brand

Splash Fashions announces an exclusive partnership with iconic Maya Diab, the celebrated Lebanese artist and regional style icon, who joins the brand as its fashion ambassador and the new face of Splash. This collaboration brings together Maya Diab’s creative energy and fearless approach to style with Splash’s signature vision of contemporary fashion, marking the start of an exciting new partnership for the brand.

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