Japanese manufacturer appoints Al Essa Industries as new KSA distributor for Panasonic’s range of large home appliances
Riyadh, Saudi Arabia
Panasonic Marketing Middle East and Africa (PMMAF) today announced a dynamic new partnership with Al Essa Industries Co., appointing them as the distributor for Panasonic’s comprehensive range of premium large home appliances, including state-of-the-art washing machines and refrigerators, across KSA.
Panasonic bats for enhanced service and supply efficiency by collaborating with Saudi Company for Hardware (SACO)
Riyadh, Saudi Arabia
Panasonic Marketing Middle East and Africa (PMMAF) has revealed a groundbreaking strategic partnership with Saudi Company for Hardware (SACO), KSA’s premier electronics and lifestyle retail distributor. This collaboration marks a significant evolution in the Kingdom’s retail and electronics sectors, as it pioneers a direct supply model in the Saudi market, aligning a major international manufacturer directly with a leading national retailer. The partnership is also strategically designed to redefine how Saudi customers access and experience Panasonic’s innovative products, bringing them closer to consumers through SACO’s extensive network of retail locations across the Kingdom.
Panasonic Takes Customer Service Excellence To New Heights at 2025 Strategy Conference, Launches Digital Studio and Holds Technical Olympics
• The Digital Studio ushers in a new era of technical training by revolutionizing knowledge transfer and expanding accessibility.
• Introduction to AI solutions stands out as one of the event’s highlights, designed to keep participants abreast of future technological advancements
Dubai, United Arab Emirates
Panasonic Marketing Middle East & Africa FZE (PMMAF) is pleased to announce the successful conclusion of its highly anticipated Customer Service Strategy Conference 2025 held recently in Dubai, UAE. This pivotal event, building on the success of previous years, reinforces Panasonic’s dedication to enhancing customer experience. Key highlights of the event included the unveiling of the Digital Studio for Technical Training, a workshop focused on utilizing Artificial Intelligence (AI), and the staging of the the 14th Regional Technical Olympics.
Blend, cook and clean: all-in-one with the MX-HG6401 that also features 9 auto menus with Middle Eastern recipes for a truly stress-free home cooking experience
Dubai, United Arab Emirates
Panasonic Marketing Middle East & Africa (PMMAF) has announced the regional debut of the MX-HG6401 Cooking Blender, a revolutionary appliance designed to simplify and elevate the home cooking experience. This all-in-one blender seamlessly handles cutting, blending, cooking and cleaning, offering a new level of convenience for consumers seeking healthy, homemade meals. The appliance also features nine specially curated Middle Eastern Auto Cook Menus for both hot and cold recipes, helping home cooks prepare wholesome dishes without constant supervision.
Garment Steamer NI-GWG090GTH’s freely-adjustable hanger is ideal for smoothening tricky wrinkles on wide-width clothes, including abayas and thoube
Dubai, United Arab Emirates
Panasonic Marketing Middle East & Africa (PMMAF) has announced the launch of the brand-new Garment Steamer NI-GWG090GTH. Designed for ultimate ease and efficiency in straightening out creases on dresses and freshening up other fabrics, this garment steamer features a unique expandable hanger ideal for eliminating wrinkles on tricky wide clothing. In addition, the NI-GWG090GTH’s impressive 2400W power output and wide steam head provide powerful steam to effortlessly care for garments with fewer strokes.
Consistently at the forefront developing industry-leading innovations in consumer electronics, Panasonic designed the NI-GWG090GTH’s hanger with freely-adjustable length to ensure maximum functionality, especially for households toiling with clothing pieces that are too big to fit on an ironing board. The hanger’s width can be adjusted from a minimum of 43 cm to a maximum of 83 cm. This allows users to securely hold various sizes of clothing, enhancing the wrinkle removal effect.