Sharjah International Book Fair

From Stockholm to Sharjah: How Dar Al Muna is whipping up a Swede affair at SIBF 2025

From the child lit icon Pippi Longstocking or Jenan, as she’s known in Arabic to modern Nordic fiction, the publisher with a four-decades old legacy is bridging Sweden and the Arab world together, one translation at a time

Eja Embretson, publisher at Dar Al Muna: “In Sweden today, Arabic has effectively become the country’s second language after Swedish”.

Sweden Ambassador to the UAE: “Cultural interactions is a powerful tool to strengthen relationships between cultures”

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Sharjah International Book Fair

Nostalgia in print: Vintage Arab newspapers and UAE heritage books find a new home at SIBF 2025

At the 12-day annual fair, New Azbakya recreates Cairo’s iconic book market in a time capsule with over 3,000 vintage newspapers, magazines, and books including rare UAE titles and Arab cultural gems from the last century


Sharjah, November 11, 2025

In a fairground of glossy new book releases, LED-lit banners and digital storytelling workshops, one stall at the ongoing 44th Sharjah International Book Fair (SIBF) seems to hum to a different rhythm, literally.

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Featured

The Mastercard Collection debuts in Eastern Europe, Middle East and Africa, delivering elevated cardholder experiences

  • The new suite of enhanced global dining, entertainment and travel benefits has been designed for cardholders of Mastercard’s World, World Elite and the newly created World Legend portfolios

Dubai, UAE; 11 November 2025: Mastercard has launched The Mastercard Collection, a new suite of enhanced global dining, entertainment and travel benefits, in the Eastern Europe, Middle East and Africa (EEMEA) region. The elevated benefits have been specially curated for cardholders of the World, World Elite and the newly introduced World Legend and World Legend Exclusive Mastercards – the company’s most premium credit card tier yet.

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Sharjah International Book Fair

Kalimat Foundation and eL Seed unveil art-inspired merchandise collection fostering Knowledge and Literacy for Children in Tunisia

Launched in the presence of Her Highness Sheikha Bodour Al Qasimi, the collaboration will transform creativity into opportunity for children


Sharjah, November 11, 2025

In the presence of Her Highness Sheikha Bodour bint Sultan Al Qasimi, Founder and Chairperson of Kalimat Foundation (KF), the Foundation launched an exclusive art-inspired merchandise collection in collaboration with the renowned French-Tunisian artist “eL Seed.” The proceeds from this collection will be fully dedicated to supporting Kalimat Foundation’s “Pledge a Library” initiative, which aims to enhance children’s access to books and uphold their right to read in Tunisia.

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Real Estate

Mashriq Elite Breaks Ground for Fifth Residential project – Floarea Skies – at JVC

  • The 23- floor development in District 10 will make 192 residences available to investors in the consistently high-performing location in Dubai’s property market
  • Anticipated project completion in Q4 2027; Apartment prices start from AED 666,000

 DUBAI, November 11, 2025:  The Dubai-based Mashriq Elite Real Estate Developments today broke ground for their fifth residential project – Floarea Skies – in Jumeirah Village Circle (JVC), the residential community which has stayed at the top for sales transactions in Dubai’s property market for 2024 and the three quarters of 2025.

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