Category Archives: Technologies

Technologies

Zoho Corporation launches Zia Agents, Agent Studio, and Agent Marketplace across MENA, revolutionising AI agents in enterprise solutions

Dubai – February 10, 2025: Zoho Corporation, a leading global technology company, today announced its cutting-edge AI offerings – Zia Agents, Agent Studio, and Agent Marketplace, which will soon be rolled out across all MENA markets, including the UAE, Saudi Arabia, Egypt, Oman, Bahrain, Kuwait and Qatar. These new solutions represent a significant advancement in Zoho’s AI virtual assistant, Zia, utilising Agentic AI. This specialised subset of AI enables digital agents to make decisions, pursue complex tasks, and take autonomous actions with minimal human intervention.

Zoho is introducing Agent Studio, an innovative platform that enables customers, partners, and developers in the MENA region to create their own custom agents, that can be localised to suit the needs of specific industry verticals or to automate custom processes such as VAT filings using AI agents. Zia Agent Studio provides a no-code and low-code environment, allowing partners and customers to design and deploy tailored agents with inherited skill sets, which can then be distributed via Zoho’s Agent Marketplace, where Zoho offers a selection of pre-built agents for instant deployment by organisations.

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Technologies

Unifonic participates in LEAP 2025

Unifonic participates in LEAP 2025, showcasing exceptional marketing campaigns and customer service tools

10 February 2025- Unifonic, the leading conversations platform and SaaS (Software as a Service) provider in the Middle East, showcased its AI-powered conversational platform at LEAP 2025, which is being held from February 9 to 12, 2025 in Riyadh, Saudi Arabia. The innovative platform, designed to help elevate customer engagement and operational efficiency, reflects Unifonic’s ongoing transition towards adopting artificial intelligence-powered engagement solutions. 

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Technologies

G42 and Microsoft Launch Responsible AI Foundation

The new entity, formed with research partner MBZUAI, will advance responsible AI in the Middle East and Global South

9 February, Paris, France: Today, on the sidelines of the Artificial Intelligence Action Summit taking place in Paris, G42 and Microsoft have officially launched a Responsible AI Foundation, the first center of its kind in the Middle East. Along with the support of research partner Mohamed bin Zayed University of Artificial Intelligence (MBZUAI), the Responsible AI Foundation aims to promote responsible AI standards and best practices in the Middle East and Global South. Inception, a G42 company, will serve as the institution’s Program Lead to help advance its mission. In collaboration with G42, Microsoft also announced the expansion of its AI for Good Lab to Abu Dhabi.

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Technologies

The Real Startup Challenge: Selling, Not Building

The Real Startup Challenge: Selling, Not Building
One of the biggest misconceptions in the startup world is the belief that a great product guarantees success. Many founders focus on two things—building the perfect product and securing funding—assuming that once they achieve both, success will naturally follow. However, this assumption often leads to failure. Studies show that over 90% of startups fail, and the primary reason is not a lack of innovation but an inability to sell effectively.

Ali Noureddine

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Technologies

Panasonic and Beamcast join forces to accelerate broadcast innovation in Qatar

Panasonic and Beamcast host ‘Innovation in Action’ event to present pivotal trends in Broadcast and Pro AV

• Panasonic introduces new AK-UCX100GSJ 4K studio camera

Doha, Qatar

Panasonic Marketing Middle East & Africa (PMMAF), with its local partner in Qatar, Beamcast, today revealed the successful conclusion of its premier Broadcast and Pro AV event titled ‘Innovation in Action’.  Held recently in Doha, the event also saw Panasonic unveil a new cutting-edge production solution – the AK-UCX100GSJ 4K studio camera.  This joint initiative marks a significant milestone for the two organizations being at the forefront of trends shaping the future of broadcasting, this in light of the country’s burgeoning media and entertainment industry.

Qatar has risen to prominence in the region in the media and entertainment segments, owing primarily to strong state support and the evolution driven by advancements in technology and evolving consumer preferences. Business reports point to a promising outlook for the TV, Radio and Multimedia segment with an expected revenue of US$148.3m for 2025.  

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