Find SALT’s Brand-New Island Pop-Up at City Centre Mirdif this Summer
- SALT is bringing its limited-edition menu items and tropical island vibes to City Centre Mirdif
Dubai, United Arab Emirates, 7 July, 2022: For a delicious taste of summer, SALT Island has arrived in the Central Galleria at City Centre Mirdif. The home-grown food favourite is bringing several, exotic desserts as part of its brand-new pop-up experience.
The limited-edition menu includes mango softies, watermelon sundaes and passion fruit push pops to help beat the summer heat. The vibrant, green, 290sqm pop-up comes complete with surfboards, inflatable swimming rings, and tropical plants – making it the perfect photo opportunity. Shoppers can also find exclusive merchandise and personalise their own t-shirt with fun stickers at SALT’s heat press station.
Following the results of the ‘Big City Centre Vote,’ where customers cited a desire to see more local concepts in their neighbourhood malls, this exciting gastronomic experience reiterates City Centre Midrif’s commitment to sourcing locally and crafting unique experiences for the community and tourists alike.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 17 international markets, employing more than 43,000 people, and obtaining the highest credit rating (BBB) among privately held corporates in the region.
Majid Al Futtaim owns and operates 29 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, Mall of Oman, City Centre malls, My City Centre neighbourhood centres, and five community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in over 30 markets across the Middle East, Africa and Asia, operating a portfolio of more than 400outlets including City+, the region’s first checkout-free store, and an online store.
Majid Al Futtaim operates more than 600 VOX Cinemas screens as well as a portfolio of world-class leisure and entertainment experiences across the region including Ski Dubai, Ski Egypt, Dreamscape, Magic Planet, Little Explorers and iFLY Dubai. The Company is parent to a Fashion, Home and Specialty retail business representing international brands such as Abercrombie & Fitch, Hollister, AllSaints, lululemon athletica, Crate & Barrel, LEGO and THAT, a Majid Al Futtaim fashion concept store and app. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management.
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