90-minute delivery: Homegrown designer brand Flashmob Nation pioneers “quick” fashion in Dubai

Flashmob Nation, a designer brand founded by Dubai-based actor and model Shreyas Mehta, is delivering high-street apparel to customers’ doorstep anywhere in the city within 90 minutes — a pioneering value proposition that embodies the homegrown brand’s customer-centric, convenience-led approach

November 16^th, Dubai, UAE:Flashmob Nation, a high-street designer brand founded by Dubai-based actor and model Shreyas Mehta, is pioneering a ‘90-minute delivery’ in the city. A first-of-its-kind initiative in Dubai is inspired by Flashmob Nation’s motto of continually enhancing customers’ shopping convenience and meaningfully contributing to the city’s flourishing textile culture. 

As a high-street designer brand, Flashmob understands the clothing dilemmas of a generation that cannot, at times, decide “what to wear”. The confusion often arises at the last minute, causing what is informally known as “fashion anxiety”. That finds a solution in Flashmob Nation’s quick delivery over a phone call or online order. The novel service, available from 11:00 AM to 11:00 PM, marks a unique synthesis of fashion and ‘quick commerce’ in Dubai.