Kicking off the collaboration with the launch of the ‘Inspire Greatness, Together’ campaign
UAE, Dubai – January 27, 2026 – TCL, a global leader in consumer electronics and the world’s No. 1 Mini LED and ultra-large TV brand, proudly announces Arsenal’s Bukayo Saka as its Brand Ambassador. It marks a significant milestone in strengthening the brand’s global partnership with Arsenal Football Club, where TCL serves as Official Global Consumer Electronics Partner.

TCL has recently teamed up with Arsenal and Bukayo Saka with the launch of ‘Inspire Greatness, Together’, a new campaign that celebrates how football brings people together through moments on and off the pitch. It reflects the belief that greatness is not defined only by the game itself, but by the collective emotions, connections, and everyday rituals that unite supporters around the world.
Continue reading TCL deepens Partnership with Arsenal, Announces Bukayo Saka as Brand Ambassador