Tag Archives: www.nema.ae

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ne’ma’s Ramadan Campaign Drives Major Impact in Food Rescue and Redistribution

  • Over 260,400 kilograms of food rescued and redistributed
  • 25,000 Family Iftar Boxes provided to families and individuals
  • Over 26,000 meals distributed via the ne’ma Smart Community Fridges
  • Approximately 656,500 kilograms of CO₂e emissions were avoided

UAE, April 08, 2025: ne’ma, the UAE National Food Loss and Waste Initiative has successfully concluded its ‘Valuing Our Roots’ campaign for Ramadan 2025, delivering a significant impact on food rescue, redistribution, and sustainability efforts nationwide.

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Ramadan Kareem

ne’ma Extends ‘Valuing Our Roots’ Campaign in Ramadan

  • Community-focused campaign encourages mindful consumption and food waste reduction during the holy month

Abu Dhabi, UAE, March 5, 2025 – ne’ma, the UAE National Food Loss and Waste Initiative, has extended its 2025 Ramadan campaign, Valuing Our Roots, reinforcing the importance of responsible consumption, sustainability, and community-driven action during the holy month of Ramdan.

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ne’ma Launches Nationwide Awareness Campaign for Food Loss and Waste Reduction themed “Valuing Our Roots”

  • HE Mariam Almheiri “Today signals the start of a national movement towards sustainability, as we launch our national campaign aimed at raising awareness about the importance of reducing food waste.”
  • ne’ma’s campaign celebrates intergenerational wisdom, highlighting its role in reconnecting with traditions that promote food and resource preservation.
  • The campaign is launched in partnership with ADQ and Tadweer Group.

Abu Dhabi, UAE – November 22, 2024

ne’ma – the National Food Loss and Waste Initiative – has launched a nationwide awareness campaign to help the public understand the importance of reducing food loss and waste, as the UAE commits to transforming its approach to food sustainability. The campaign theme “Valuing Our Roots” celebrates rich traditions while promoting behaviors that lead to resource conservation. The campaign aligns with long-held Emirati values of environmental stewardship and a deep commitment to preserving resources for future generations. It is launched in partnership with ADQ and Tadweer Group.

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