World’s First Mercedes-Benz Branded City Launched by Binghatti in Meydan, Marking the Largest Real Estate Event in Dubai’s History.

Dubai, [January 15,2026]: After the global success of their first collaboration, Binghatti and Mercedes- Benz have reunited to pursue a far greater vision, one that expands the boundaries of both luxury real estate and automotive innovation. Their partnership now returns with the unveiling of Mercedes-Benz Places | Binghatti City, the world’s first Mercedes-Benz branded city and the developer’s first masterplanned community, a monumental AED 30 billion development spanning more than ten million square feet in Nad Al Sheba.

The grand unveiling in Meydan delivered one of the most cinematic moments in Dubai’s real estate industry. Hosted by Hollywood actor Terry Crews, the night drew 25,000 guests the largest attendance at any Binghatti event to date,as a spectacular drone show lit up the skyline and the program unfolded around two historic reveal moments.

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