The campaign stresses the crucial role of private sector partnerships in the fight against global hunger

Dubai: Choithrams, one ofDubai’s favourite retailers, is once again stepping up to tackle global hunger in collaboration with the United Nations World Food Programme (WFP). The “Share the meal for Zero Hunger” initiative, launched today, is a four-month awareness and fundraising campaign in support of WFP’s efforts to reach zero hunger by 2030,  in line with the Sustainable Development Goals (SDGs). The  campaign runs from September 1 to December 31, 2024, and aims to rally community support across the UAE.