Dubai, United Arab Emirates, 14^th March 2025 – VirtuWall, an innovator in immersive experiential solutions, in partnership with MaktabiTech, recently announced its joint venture, ARC Studios, to launch a state-of-the-art 3D animation powerhouse set to redefine digital content creation in the region. Based in Riyadh, ARC Studios is designed to spearhead immersive storytelling and high-quality animation, which is in line with Saudi Arabia’s Vision 2030. ARC Studios is the culmination of a strategic alliance between VirtuWall and Maktabi Tech. The collaboration leverages VirtuWall’s expertise in experiential digital technology alongside Maktabi Tech’s leadership in audiovisual integrations, combining cutting-edge media production, real-time rendering, and interactive experiences to create an unparalleled creative hub.

Virtuwall is making waves in the Middle East’s digital evolution by merging creativity with technology to craft immersive experiences. The company excels in projection mapping, interactive installations, and custom visual solutions that engage audiences and elevate brand narratives. By forging strategic alliances with leading technology partners, Virtuwall redefines visual communication and sets new standards in experiential design.