Tag Archives: Sav

Sav Receives In-Principle Approval for Category 4 License in the UAE

Leading the Charge in Financial Services for the Mass Affluent


Dubai, United Arab Emirates: Sav, a UAE-born fintech, received an in-principle approval for a Category 4 license from the Dubai Financial Services Authority (DFSA). This key milestone will enable Sav to provide consumers with regulated services upon the issuance of the full DFSA license, reinforcing its vision to be the ultimate money companion for the mass affluent.

Purvi Munot, CEO of Sav.

“We are delighted to receive this in-principle approval,” said Purvi Munot, CEO of Sav. “Many of the UAEโ€™s mass-affluent grapple with fragmented finances spread across multiple platforms, leading to unnecessary complexities and delays in decision-making. This endorsement empowers us to streamline and innovate, bringing all financial solutions under one roof, enhancing how users interact with their money. Our mission at Sav is to serve as the ladder to wealth, helping consumers get rid of snowballing debt and fostering financial cognizance and responsible consumption.โ€

Mithil Ajmera, co-founder and COO at Sav.

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Sav and Desert Adventures Unite to Redefine Travel with Unmatched Savings and Experiences

28 March, 2024 – Sav, a leading financial technology company that revolutionizes personal finance management, today announced a groundbreaking partnership with Desert Adventures, a leading destination management company in the UAE. This alliance is set to redefine  destination experiences, offering Sav users unparalleled access to a diverse array of  leisure and adventure services.

With over 75% of residents prioritizing spending on new and memorable experiences, Sav and Desert Adventures are well-positioned to capitalize on this expanding market. Through this partnership, Sav users can now explore the range of Desert Adventures’ offerings directly from the Sav app.

This includes guided city tours in multiple languages, desert safaris, attraction and theme park tickets, sea cruises, aerial tours, dining experiences, and exciting sports and adventure activities. Additionally, users will benefit from exclusive discounts and offers when booking Desert Adventures experiences through the Sav app.

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