Honouring generations of families, the Emirati jewellery company gives back with a symbolic Classic Trio of gemstones, a heartfelt tribute to unity, legacy and togetherness

Dubai, United Arab Emirates

As the UAE marks the Year of the Family, a national initiative launched under the leadership of His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the United Arab Emirates, Pure Gold Jewellers is commemorating the occasion with a meaningful gesture that honours the families who have grown alongside the brand.

Deeply rooted in the UAE’s retail landscape for decades, Pure Gold Jewellers is a proudly Emirati company that has been part of some of life’s most cherished moments from weddings and anniversaries to traditions passed down through generations.

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