PRIMARK OPENS ITS SECOND DUBAI STORE AT CITY CENTRE MIRDIF IN PARTNERSHIP WITH ALSHAYA GROUP

• Primark has officially opened its second store in Dubai at City Centre Mirdif, marking the brand’s continued expansion in the UAE just two weeks after its successful debut at Dubai Mall.
• In partnership with Alshaya Group, Primark is set to open a third Dubai store at Mall of the Emirates later this spring, followed by Bahrain and Qatar later this year.

Kuwait | 9 April 2026 10:00 GST: Primark, the international fashion retailer known for its affordable fashion and everyday essentials, has officially opened its second store in Dubai in partnership with Alshaya Group, at City Centre Mirdif. Arriving just two weeks after Primark’s highly anticipated UAE debut at Dubai Mall, this second store opening highlights the brand’s ongoing commitment to the region.

The opening was marked with a ribbon-cutting ceremony attended by Ghansham “G” Pindoria, Vice President of Primark Middle East, alongside Andre Melo, Managing Director, UAE Majid Al Futtaim Malls, Huda Almazmi, Associate Director of City Centre Mirdif, and Mohammed Feras Arayqat, VP Retail Calendar and Promotions at Dubai Festival Retail Establishment, who together celebrated the continued growth of Primark in Dubai.

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