MoHRE, du partner to launch Happiness SIM for blue-collar workers
New partnership demonstrates a strong commitment to support the blue-collar workforce in the UAE with exclusive benefits

Dubai, UAE, September 11, 2023: The Ministry of Human Resources and Emiratisation (MoHRE) has partnered with du – part of the Emirates Integrated Telecommunications Company (EITC) – to launch Happiness SIM that offers exclusive benefits to blue-collar workers in nominal prices.
Aiming to enhance connectivity and value to blue-collar workers, the Happiness SIM can be availed by visiting business service centres and guidance centres or using MoHRE’s online services to issue or renew work contracts.
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