Dubai, UAE – 27^thMarch 2025 – In a groundbreaking collaboration that unites the fields of high-performance sports and world-class real estate development, MERED, the award-winning international real estate developer, has signed a landmark partnership with HCM, a leading sports management agency representing elite global football players.

Mered is renowned for high-value real estate projects that embody the same principles of ambition, precision, and global influence found in elite sports. HCM has an extensive network of over 250 elite football players, including stars such as Viktor Gyökeres (Sporting CP),Frenkie de Jong (Barcelona), Antonio Rüdiger (Real Madrid), and Victor Lindelöf (Manchester United).

“This partnership is more than an alliance; it’s a statement of intent. Through our partnership with HCM, we’re proud to integrate our premium developments with the best in global sports, contributing to Dubai’s growing reputation as a hub for both industries,” said Michael Belton, CEO at MERED. “Just as elite athletes set new benchmarks in their fields, we are committed to redefining real estate standards through visionary design, and a commitment to excellence.”