Combining flexible redemption, personalized gift-giving, and security across 19 malls

Abu Dhabi, UAE — Line Investments & Property SP LLC, the shopping mall division of Lulu International Holdings, today unveiled the LAKA Gift Card, a groundbreaking gifting solution now accessible across its 19 premier Line Investments malls in UAE.

Developed in collaboration with regional fintech leaders Giftstarr and NymCard. The card is powered by VISA’s secure infrastructure. The LAKA Gift Card introduces the GCC’s first integration of QR-enabled personalized video messaging, enhancing retail gifting through unmatched convenience and emotional resonance.

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