CEOs are increasingly looking to disrupt their own ways of working, rewriting their organizational playbooks and accelerating the pace of change

DUBAI, UAE, JUNE 25^th, 2024 – A new study by the IBM Institute for Business Value has found that CEOs believe remaining competitive in the age of AI demands taking significant risk.

68% of Middle East CEOs surveyed agreed that the potential productivity gains from automation are so great they must accept significant risk to stay competitive. Meanwhile, 46% of respondents are determined to take more risk than the competition to maintain their competitive edge.

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