Dubai, UAE – December 15, 2025: CASIO Middle East and Africa marked the return of G-SHOCK to Sole DXB 2025, the region’s leading festival for contemporary culture, bringing together fashion, art, music, and design. The festival took place from 12–14 December 2025 at Dubai Design District (d3), where G-SHOCK presented an immersive booth experience designed to engage, inspire, and connect with the region’s vibrant creative community.

Festival attendees were among the first in the Middle East to explore G-SHOCK’s newest releases, including a limited-edition Sole DXB collaboration model featuring the festival’s signature logo, available exclusively during the event in limited quantities.

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Dubai, UAE – July 02, 2025: This summer, G-SHOCK redefines everyday luxury with a collection that merges signature toughness with standout seasonal style. The GM-2110D and GM-S2110 series reflect this season’s shift toward clean design, bold finishes, and wear-anywhere versatility.

Full Metal Power: GM-2110D for Him

Crafted entirely from stainless steel, the GM-2110D features G-SHOCK’s iconic octagonal bezel in a full-metal silhouette. The sleek case and integrated band give the watch a confident, elevated feel, while a selection of dial colors — from industrial tones to summer brights — allows for personal style expression. It’s a timepiece that pairs perfectly with sharp tailoring, relaxed weekend wear, or a statement stack.

Refined & Radiant: GM-S2110 for Her

The GM-S2110 series brings the same geometric design in a more compact, lightweight form. Featuring a metal bezel with a soft resin band, it’s designed for a comfortable fit and easy wearability. The real star? The dials — in cool blue (2A), fresh green (3A), and rose pink (4A) — offering a soft, fashion-forward pop of color that complements light summer fabrics and feminine styling.

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A Tribute to the Original Toughness and Timeless Style of G-SHOCK

Dubai, UAE – March 24, 2025 – CASIO announces the launch of the G-SHOCK Iconic Styles Collection, a revival of the brand’s most defining designs, celebrating G-SHOCK’s enduring legacy in toughness and style. This collection reimagines the distinct silhouettes of the DW-5600, DW-6900, GA-110, and GA-2100, each carrying the DNA of the original 1983 DW-5000C — the first-ever G-SHOCK and a true trailblazer in watch design.

Since the debut of the DW-5000C in 1983, G-SHOCK has become synonymous with toughness and innovation. Designed by Kikuo Ibe, the DW-5000C introduced the brand’s signature shock-resistant construction, capable of withstanding a 10-meter drop and 10 atmospheres of water pressure, with a 10-year battery life. This groundbreaking design carved out a new category of durable watches and cemented G-SHOCK’s place in the worlds of fashion, sports, music, and street culture.

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