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Fashion & Trends

Flashmob Nation is your answer to last-minute partywear for New Year’s Eve!

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Flashmob Nation is your answer to last-minute partywear for New Year’s Eve!

Do you have wardrobes full of clothes but nothing to wear? You’re not alone, as it’s a recurring dilemma for partygoers, especially on special occasions like Christmas or New Year’s Eve, when you subconsciously yearn for a refreshing, statement-making attire. What if you could make a call or place an order online and receive fit-for-purpose partywear within 90 minutes anywhere in Dubai?

Your wishes have come true, courtesy of high-street designer brand Flashmob Nation. When the Dubai-based homegrown brand pioneered ’90-minuted delivery’ in the city, it was more than just a service; it was a resounding answer to the anxieties of a fashion-conscious generation that places a premium on convenience and quick commerce. Founder Shreyas Mehta says the thoughtful initiative will help partygoers arrive “fashionably on time” this New Year’s Eve. 

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Fashion & Trends

90-minute delivery: Homegrown designer brand Flashmob Nation pioneers “quick” fashion in Dubai

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90-minute delivery: Homegrown designer brand Flashmob Nation pioneers “quick” fashion in Dubai

Flashmob Nation, a designer brand founded by Dubai-based actor and model Shreyas Mehta, is delivering high-street apparel to customers’ doorstep anywhere in the city within 90 minutes — a pioneering value proposition that embodies the homegrown brand’s customer-centric, convenience-led approach

November 16th, Dubai, UAE:Flashmob Nation, a high-street designer brand founded by Dubai-based actor and model Shreyas Mehta, is pioneering a ‘90-minute delivery’ in the city. A first-of-its-kind initiative in Dubai is inspired by Flashmob Nation’s motto of continually enhancing customers’ shopping convenience and meaningfully contributing to the city’s flourishing textile culture. 

As a high-street designer brand, Flashmob understands the clothing dilemmas of a generation that cannot, at times, decide “what to wear”. The confusion often arises at the last minute, causing what is informally known as “fashion anxiety”. That finds a solution in Flashmob Nation’s quick delivery over a phone call or online order. The novel service, available from 11:00 AM to 11:00 PM, marks a unique synthesis of fashion and ‘quick commerce’ in Dubai. 

Continue reading 90-minute delivery: Homegrown designer brand Flashmob Nation pioneers “quick” fashion in Dubai →