Emirates Post Group Unveils New Brand Identity ‘7X’ for Future

• New Brand Heralds its Strategic Transformation to Lead the Trade, Transport, and Logistics Sectors

Dubai, UAE, January 31, 2024:

Emirates Post Group Company (EPG) has unveiled its new brand identity – 7X – during an exclusive event at Madinat Jumeirah, Dubai. The unveiling marks a strategic leap for the Group, positioning it as a front-runner in the ever-evolving landscape of global trade, transport, and logistics.

The name 7X is symbolic, representing the connectivity of the seven emirates to the seven continents and across the seven seas, marking a commitment to enabling a world in motion. This strategic shift aligns seamlessly with the Group’s ambitious five-year strategy – which prioritises operational excellence, digital transformation, customer-centricity, cultivation of strategic partnerships, and promotion of sustainable growth.

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