e& UAE takes the lead as the Strongest Brand in the Middle East

• e& UAE ranked no.1 as the strongest telecom brand globally with a AAA rating
• e& is the fastest-growing technology brand in the Middle East

Abu Dhabi, 30^th April 2024: e& topped the ranking of the Brand Finance Middle East 150 and Brand Finance UAE 50 reports for 2024 as the fastest-growing technology brand in the Middle East.

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