Tag Archives: Bridgestone

Bridgestone expands partnership with Tegeta Holding to strengthen footprint in Caucasus region

Dubai, November 25, 2024:Bridgestone, a global leader in tyres and sustainable mobility solutions, expanded its partnership Tegeta Holding, one of the largest automotive companies in Central Asia and the Caucasus, further strengthening its presence in the Caucasus region. Under this agreement, Tegeta will serve as the official distributor of Bridgestone tyres in Armenia and Azerbaijan, effective January 1, 2025.

Bridgestone Middle East & Africa FZE and Tegeta Holding officially signed the agreement in Dubai, marking a significant milestone in both companies’ regional growth strategies. Under the agreement, Tegeta will supply Bridgestone’s premium-quality tyres for a wide range of vehicles, including passenger cars, trucks, and buses, across Armenia and Azerbaijan.

Jacques Fourie, President of Bridgestone Middle East & Africa, said: “We are thrilled to expand our collaboration with Tegeta, who was been our trusted partner since 26 years. Tegeta’s strong foothold in the Caucasus region enables us to introduce Bridgestone’s premium products to new markets such as Armenia and Azerbaijan, ensuring that customers benefit from our commitment to quality, safety and innovation.”

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Bridgestone Named Exclusive Tyre Partner for New Lamborghini Temerario Super Sportscar

  • Bridgestone has custom-engineered three tyre fitments for Lamborghini’s latest Hybrid High Performance Electrified Vehicle (HPEV), helping the supercar achieve its best performance on and off the track, as well as in tough winter conditions.
  • As Lamborghini’s long-term partner, Bridgestone has delivered bespoke Potenza Sport and Potenza Race tyres for the Temerario’s summer and track fitments, and a custom-developed Blizzak LM005 tyre for its winter fitment to answer all drivers’ needs.
  • All three premium tyres were developed using Bridgestone’s proprietary Virtual Tyre Development technology for additional benefits in terms of sustainability and efficiency.

August 29th, 2024 – Bridgestone, a global leader in premium tyres and sustainable mobility solutions, has been chosen by Lamborghini as its exclusive tyre partner for the all-new Lamborghini Temerario. Bridgestone, Lamborghini’s ‘Official Technical Partner’, has developed a full tyre line-up to maximise the super sportscar’s performance. Answering all drivers’ needs, the new tyres combine to deliver top performance on and off the track, as well as in challenging winter conditions.

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Bridgestone highlights role of telematics and data for fleet management in the MEA region

Bridgestone highlights role of telematics and data for fleet management in the MEA region

June 12, 2024: Bridgestone MEA, a global leader in tyres and sustainable mobility solutions, highlighted the future prospects of fleets in the Middle East during its participation in the Fleet and Mobility Summit. The event convened industry experts to shed light on vital topics linked to the industry including sustainable practices, digital transformation and the evolving landscape of urban mobility.

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Bridgestone strengthens its commitment to gender inclusivity by encouraging women’s participation in motorsports

Bridgestone strengthens its commitment to gender inclusivity by encouraging women’s participation in motorsports

April 18, 2024: Bridgestone, a global leader in tyres and sustainable mobility solutions, reiterated its steadfast commitment to empowering women in the world of motorsports through partnerships and event organisation across the Middle East and Africa (MEA) region. This significant step underscores the company’s bold vision to drive positive change by fostering diversity, equity, and inclusion (DE&I).

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Bridgestone to support fleet managers and improve efficiency with launch of Webfleet in UAE

Bridgestone to support fleet managers and improve efficiency with launch of Webfleet in UAE  

February 06, 2024: Bridgestone, a global leader in tyres and sustainable mobility solutions, launched its globally trusted fleet management solution ‘Webfleet’ in collaboration with its exclusive partners, Al Masaood Tyres, Batteries and Accessories (TBA) Division, part of Al Masaood Group and Nasser Bin Abdullatif Alserkal in the UAE. The official launch underlined the organisation’s thrive to advance innovative technologies in sustainable mobility and optimise fleet operations.

Over 60,000 customers worldwide count on Bridgestone’s reliable Webfleet fleet management solution to boost productivity, support drivers, increase safety, maintain compliance, and operate more sustainably. The launch of Webfleet in the UAE will pave the way for a more sustainable future through data-driven mobility solutions, aligning seamlessly with the company’s E8 Commitment.

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