BMW to inspire Art Dubai 2024 visitors with a fusion of creativity and luxury mobility

• Art and automotive will converge in an immersive experience created in partnership with Emirati visual artist

Dubai, UAE – February 29, 2024.  This year at Art Dubai, BMW will steer beyond the conventional and continue its tradition of fostering creative expression by presenting a unique collaboration with Emirati visual artist Asma Belhamar.

The Forwardism Space, located in the art fair’s main foyer, will host the presentation of a specially commissioned art piece by Belhamar. As part of the showcase, BMW will also display the BMW i7 and X7, standout models from the brand’s luxury class of vehicles. Each car tells its unique story through the narrative of Forwardism – a concept that celebrates the visionary, the unique, and the enriching and unique experiences –through art and mobility here.

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