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Bayside Sports Global Aims to Nurture Young Talent with Historic Entry into International Racing, Sponsoring 16-Year-Old African Prodigy, Cole Hewetson

Bayside Sports Global LLC launches UAE operations, partnering with Fincasa Capital to support fresh racing talent and develop future champions.

Dubai, UAE – October 2024 – Bayside Sports Global LLC, a subsidiary of India’s Bayside Sports, has made a bold and unprecedented move into the international racing arena by sponsoring and managing 16-year-old South African racing sensation Cole Hewetson, ranked 8th globally. This venture highlights Bayside Sports Global’s mission to nurture fresh, young talent and elevate promising athletes onto the world stage.

With billionaire Mr. Anand Mahindra as a major shareholder, Bayside Sports Global’s expansion into motorsports is part of a broader strategic vision to identify and support emerging talent from a young age. Through its new partnership with Varis Sayed, CEO of Dubai-based Fincasa Capital, the company aims to create a launchpad for future stars in the UAE and beyond, positioning the region as a hub for sports innovation and talent development.

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