Category Archives: Beauty

Beautyworld Middle East Awards 2025: Innovators Crowned in an Unmissable Gala

  • The 6th edition of the Beautyworld Middle East Award ceremony saw the highest ever recorded number of entrants and the highest calibre winners, underscoring the region’s maturing beauty industry.
  • The gala evening itself was a glamorous, networking-rich celebration at the heart of the global beauty supply chain.

Dubai, UAE: The highly anticipated gala for the 6th edition of the Beautyworld Middle East Awards 2025 took place on 29 October 2025 at the prestigious Conrad Dubai, was attended by over 400 senior decision-makers from the beauty industry. The evening was a resounding success: glamorous, vibrant and firmly in tune with the region’s ambition to lead in beauty innovation.

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Sothys, La Biosthétique and Wherteimar innovative luxury skincare in the Middle East

Progress Beauty, the Dubai-based retailer reshaping the region’s professional skincare scene, took center stage at Beautyworld Middle East 2025. Showcasing the finest in European innovation and artistry, the company highlighted its exclusive partnerships with Sothys, La Biosthétique, and Wherteimar – three icons of high-performance luxury skincare. The company doesn’t merely represent premium brands – it curates a culture of beauty built on education, partnership, and trust in the Middle East region.

At the exhibition that cements Dubai’s reputation as a global beauty hub, Progress Beauty demonstrated how professional treatments can be both luxurious and accessible. The brands’ latest products and advanced skincare protocols, unveiled during the event, are now available across Dubai, Saudi Arabia, and Qatar through progress-beauty.com, with fast and secure regional delivery – a reflection of the Middle East’s dynamic and expanding beauty landscape.

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Day One at Beautyworld Middle East 2025: A Spectacular Opening to a Record-Breaking Show

  • Record-breaking opening: Beautyworld Middle East 2025 kicked off with extraordinary visitor turnout on Day One and a vibrant programme spanning 22 halls of live artistry, education, and innovation.
  • Global thought leadership: Keynotes from Sara Al Rashid – Next in Beauty, and Roja Dove – Next in Fragrance, set the tone for a show defined by creativity, cross-cultural collaboration, and the future of beauty.

Dubai, UAE: Beautyworld Middle East 2025 opened its doors today to extraordinary crowds and an atmosphere of excitement and innovation, as one of the world’s largest trade fairs for beauty and wellness kicked off its first day at the Dubai World Trade Centre.

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Beautyworld Middle East Introduces a Health & Wellbeing Section Featuring Groundbreaking Brands

Beautyworld Middle East debuts its curated Health & Wellbeing zone in Hall 4, spotlighting the global rise of “beauty from within.”
Science-led wellness brands anchor this new area, reflecting beauty’s health-forward shift.
• The zone’s international flavour reinforces Beautyworld Middle East’s role as a true global crossroads for beauty innovation.

Dubai, UAE — Beautyworld Middle East today unveils a pioneering initiative for its 2025 edition: a dedicated Health & Wellbeing zone in Hall 4.

This curated, international platform explores the intersection of inner wellness and outer radiance through ingestibles, nutraceuticals, and wellness innovations. Featuring hand-picked brands, the new zone embodies the acceleration of holistic beauty trends worldwide.

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LuvOra Launches Transformulas Marine Miracle Signature Collection at Beautyworld Middle East

Dubai, UAE — LuvOra, the premium skincare distributor of Transformulas in the UAE, proudly marks the brand’s official entry into the market with its debut at Beautyworld Middle East 2025. The launch will showcase the acclaimed Marine Miracle Signature Collection, inviting attendees to experience the brand’s transformative skincare innovation from October 27th to 29th.

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