The New Premium
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Dubai, UAE – November 11, 2025 — A new era of premium has arrived on the UAE streets, and it refuses to play by the old rules. Meet Lynk & Co, the global lifestyle brand co-created by Volvo and Geely, and its newest showstopper, the Lynk & Co 06. Engineered in Sweden, perfected for the UAE, the 06 is redefining what “cool” means in mobility.
Continue reading What Makes Lynk & Co and the 06 Truly Different in Today’s Market?Changan Automobile and Yango Group Forge Strategic Partnership to Drive Smart Mobility Across Africa and the Middle East
Dubai, UAE, 10 November, 2025: Changan Automobile has announced the signing of a strategic cooperation agreement with Yango Group, a UAE-based technology company, marking a new milestone in Changan’s ongoing expansion across the Middle East and Africa (MEA). The signing ceremony took place at Changan’s Middle East and Africa headquarters, bringing together senior executives from both organisations.
Dubai, October 27, 2025 – As the exclusive strategic partner of the 212 brand in the UAE, Legend Holding Group, together with the brand’s global team, successfully hosted the 212 Global Strategy Launch Event in Dubai. The prestigious event was graced by the presence of His Excellency Ou Boqian, Consul General of the People’s Republic of China in Dubai, along with members of Middle Eastern royal families, business leaders, and prominent media representatives.
Continue reading 212 Off-Road Vehicles Enters UAE Market Through Strategic Partnership with Legend MotorsDubai, UAE — November 3, 2025 — General Motors continues to be a dominant player in the full-size SUV landscape in the Middle East, powered by its world-class vehicles from Chevrolet, GMC and Cadillac, as well as a growing base of youth, recording a rise of 28% year-over-year (YoY) in third quarter sales compared to 2024.
Reinforcing GM’s influence in the region’s evolving mobility market, this growth is bolstered by GM’s full-size SUV lineup comprising the bold Chevrolet Tahoe and Chevrolet Suburban, the capable GMC Yukon, and iconic Cadillac Escalade. Emphasizing the region’s dynamic appetite for powerful, premium and tech-forward vehicles, in September 2025, GM Middle East’s top growth markets were Saudi Arabia, the UAE, and Kuwait.
Continue reading GM’s SUVs reflect aspirations of a changing Middle East amid strong Q3 salesAbu Dhabi, UAE – 31 October 2025: Chery UAE, represented by AW Rostamani Group, has proudly concluded its participation as the Exclusive VIP Mobility Partner of the IUCN World Conservation Congress 2025, held for the first time in Abu Dhabi under the generous patronage of H.H. Sheikh Mohamed bin Zayed Al Nahyan, President of the United Arab Emirates.
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