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Sharjah Children Reading Festival

SCRF 2025: Children learn to tell time with 9th-century water clocks

The Sharjah Children’s Reading Festival is back with an exciting agenda of hands-on workshops and edutainment activities for children, and the water clock is a fantastic opportunity to get familiar with
9th century Islamic scientist Abbas Firnas


Sharjah, April 23, 2025  

Primary school children donning smartwatches and digital watches travelled back in time to discover how their ancestors told time using water at a science workshop called “The Water Clock” at the Sharjah Children’s Reading Festival (SCRF 2025), which got under way at Expo Center Sharjah on Wednesday.

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Sharjah Children Reading Festival

Sultan Al Qasimi inaugurates 16thSharjah Children’s Reading Festival


Sharjah, April 23, 2025

His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, inaugurated today (Wednesday), the 16th annual edition of the Sharjah Children’s Reading Festival (SCRF 2025), organised by the Sharjah Book Authority, which runs until May 4 at Expo Centre Sharjah under the theme ‘Dive into Books’.

Upon arrival, His Highness was welcomed by HH Sheikh Sultan bin Ahmed Al Qasimi, Deputy Ruler of Sharjah, and Sheikha Bodour Al Qasimi, Chairperson of the Sharjah Book Authority (SBA), H.E. Abdul Rahman bin Mohammed Al Owais, Minister of Health and Prevention; H.E. Dr. Ahmed Fouad Hano, Egypt’s Minister of Culture; alongside heads and directors of Sharjah’s leading cultural and educational institutions, as well as authors, intellectuals, and specialists in children’s literature who are part of SCRF this year.

A ribbon-cutting ceremony led by the Ruler of Sharjah marked the opening of the festival, which was followed by a delightful artistic performance by children. Through their performance, they expressed their gratitude to His Highness for continually supporting children and their love for SCRF and the numerous opportunities it offers through its events and activities.

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Business & Investments

Chamber leads trade mission with participation of 20 Dubai-based companies as part of ‘New Horizons’ initiative

Dubai Chamber of Commerce organises 252 bilateral business meetings in Luanda to enhance cooperation between companies in Dubai and Angola

  • H.E. Mohammad Ali Rashed Lootah: “We remain committed to building bridges of trade and investment cooperation between Dubai and countries around the world in support of our shared development goals and interests.”
  • Non-oil trade between Dubai and Angola reached a value of AED 7.8 billion during 2024, reflecting annual growth of 3.3%.
  • A total of 72 Angolan businesses were registered as active members of Dubai Chamber of Commerce as of the end of Q1 2025.
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Featured

ZINÉDINE ZIDANE NAMED BRAND AMBASSADOR FOR PALACE MERANO

Nearly 30 years as a loyal guest and a legendary career in sports, Zidane becomes the perfect voice to represent the benefits of the Revital® Method.
He will also collaborate with Italy’s premier Medical Spa on programme development and new wellness initiatives.

Merano, April 23, 2025 — Zinédine Zidane Becomes Ambassador of Palace Merano, Italy’s First Medical Spa

Palace Merano, Italy’s pioneering Medical Spa and creator of the acclaimed Revital® Method more than 20 years ago, proudly announced Zinédine Zidane as its new brand ambassador. Earlier this year, Palace Merano was the only Italian spa to be honored with the prestigious Condé Nast Traveller “Wellness Spa Award 2025”, and was also named “Best Global Spa Hotel” by The Luxury Spa Edit.

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Business & Investments

iD Fresh Food appoints Shobhit Malhotra as CEO – International Business to drive global expansion

Dubai, April 23, 2025: iD Fresh Food, India’s most loved fresh food brand, today announced the appointment of Shobhit Malhotra as Chief Executive Officer – International Business, effective immediately. The strategic move aligns with the company’s broader ambition of taking its brand global, starting with visionary leadership and focused investments in growth and market expansion.

In his new role, Shobhit will spearhead iD Fresh’s international journey, overseeing established operations in the GCC region and leading the brand’s entry into high-potential markets. His focus will be on product innovation tailored to local consumer preferences in each market, building strategic partnerships, and enhancing distribution networks to establish iD Fresh as a trusted, premium and global fresh food brand.

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