New Look & Feel for Cinnabon at the Mall of the Emirates
Dubai, 18 February 2024 – Cravia Group – the franchise operators of Cinnabon, Seattle’s Best Coffee (SBC), Zaatar w Zeit and Five Guys – has announced the reopening of its Cinnabon branch at the Mall of the Emirates (MOE), with a promise of new sweet moments to savor in a revamped space that elevates customers’ experience.
With Cinnabon and SBC together under one roof, the store offers the delicious taste of cinnamon rolls and authentic coffee in a cozy and modern setting to uplift spirits and indulge the senses.
Originally founded in Seattle, Washington in 1985, Cinnabon made an entry to the Emirati market back in 2001 with its first bakery opening in Abu Dhabi Mall. UAE residents fell in love with the intense flavor and melt-in-the-mouth texture of the brand’s signature cinnamon spiced rolls, while eagerly anticipating the new, limited-edition local flavors that Cinnabon usually introduces during Ramadan and Christmas. The brand’s great success in the country led to a rapid expansion across the Emirates of Dubai, Abu Dhabi, Al Ain, Sharjah and Ajman, where over 60 million rolls were served in 22 years to loyal customers, turning Cinnabon into the preferred premium bakery destination at malls across the UAE.
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