Image Caption (L-R: Ms. Wang Min, Chair of BIFA China alongside Salem Almazaini, Founder & President of BIFA & BIFA+)
Pioneering the Global Development Sporting Blueprint for 2026–2027
United Arab Emirates – November 13, 2025 — The BRICS International Football Alliance (BIFA) successfully convened its inaugural Council Meeting at the BIFA+ Global Headquarters in United Arab Emirates, with the participation of official representatives from China, marking a defining moment in the Alliance’s mission to reshape international football diplomacy and cooperation across the Global South.
Global Agency Leadership Awards 2025 honours leading MEA agencies among eighty global contenders
These agencies were recognised for excellence in performance, growth and standout creative campaigns at international award show in Bangkok
27 November 2025, Dubai, UAE – Leading agencies from across the Middle East & Africa region have been honoured among the top winners at the Global Agency Leadership Awards (GALA) 2025, hosted in Bangkok recently. The awards gathered over eighty high-performing marketing agencies from more than thirty markets, recognising leadership in creativity, innovation and measurable performance.
Havas and Kotiva were both named The Fastest Growing Agency. While the former was recognised for its strong regional growth, the latter was recognised for its data-led approach to digital performance. Assembly and UM received The Launch of the Year award for a high-impact market rollout that combined insight-led planning and measurable brand lift and its data-driven campaigns across global and local clients. Skyscale Media, Magna and Strike Ads were awarded Top Performing Agency, reflecting their ability to deliver consistent return on ad spend across digital channels. Berth Technologies was recognised as the Rising Star for its real-time, metrics-driven growth marketing approach.
These achievements were celebrated alongside other winners from Asia, Europe, Africa and the Americas at The Peninsula Hotel Bangkok, where global networks were present. This provided a neutral forum for agencies to exchange observations on AI-driven creativity, cultural localisation and data-led performance and define how modern advertising can work in this environment.
UAE, November 27 2025 — Huawei today announced the retail availability of the groundbreaking HUAWEI WATCH Ultimate 2, the world’s first smartwatch equipped with miniaturised sonar-based underwater communication technology, redefining what is possible in professional diving wearables.
The HUAWEI WATCH Ultimate 2 will be available in the UAE at a price starting from 2,999 AED through Huawei’s official website. Buyers will benefit from additional gifts including 3-months free subscription for HUAWEI Health+, two years of HUAWEI Care+ and 6 months free VIP Watch Face.
Engineered for explorers and everyday users alike, the WATCH Ultimate 2 integrates a mini sonar unit and advanced piezoelectric ceramic plates, enabling divers to communicate underwater without any additional equipment, a breakthrough that traditional radio-wave technology cannot achieve due to water’s signal limitations. Huawei’s research team fortified the structure with a 0.25 mm reinforcing steel plate and a burst-proof membrane to protect the ultra-thin ceramic components while maintaining an elegant, streamlined build. The technology underwent rigorous real-world testing in diverse underwater environments, ensuring stable and dependable performance whether in open oceans or high-altitude lakes.
The WATCH Ultimate 2 enhances diver safety through real-time underwater messaging within a 30-meter range and the ability to add up to 50 dive buddies, supported by more than 50 preset messages and emoticons for quick communication. In emergency situations, divers can trigger an SOS distress signal by holding the Function Button for three seconds, prompting the watch to automatically send alerts every 25 seconds. Nearby devices can receive and forward the message, extending the communication range up to 60 meters and significantly boosting rescue efficiency.
Beyond its diving capabilities, the HUAWEI WATCH Ultimate 2 delivers a premium design blended with advanced smart features for daily use, including enhanced health monitoring, precise sports tracking, and long-lasting battery performance. It offers a refined fit and durable build, making it equally suitable for extreme expeditions and everyday wear.
Huawei continues to push the boundaries of wearable innovation, and the HUAWEI WATCH Ultimate 2 stands as its most advanced exploration-ready smartwatch to date. For more information, visit Huawei’s official retail channels or online platforms.
About Huawei Consumer Business Group (CBG) Huawei Consumer Business Group (CBG) is one of Huawei’s three core business units and a global leader in smart devices and intelligent consumer experiences. With a product portfolio that includes smartphones, PCs and tablets, wearables, audio devices, and cloud services. Operating in over 170 countries and regions, Huawei CBG serves more than a third of the world’s population. Fourteen R&D centres have been set up in countries around the world, including Germany, Sweden, and China. Huawei’s global network is built on over 30 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world. Huawei CBG is recognized as one of the world’s top smartphone brands and remains committed to driving digital inclusion, sustainability, and innovation through intelligent, user-centric products that enhance everyday life. For more information please visit: http://consumer.huawei.com
UAE, November 27 2025: Source of Fate (SOF), a high-end luxury real estate developer in the UAE, operating under the Wheel of Fate Group, recorded a substantial inflow in international investments for its flagship development Miraggio with 80 per cent of buyers from overseas. As a first-line seaside residential, located on Al Marjan Island, the project is gaining strong attention from global investors seeking long-term value in one of the UAE’s most promising coastal destinations.
UAE News 24/7 