Arsenal and Sobha Realty celebrate two years of partnership

London/Dubai, 18 November: Arsenal Football Club and Sobha Realty are proud to mark two years of our successful global partnership, and our work together in enhancing Sobha Realty Training Centre.

Sobha Realty joined our Arsenal family in 2023, and have since become one of our Principal Partners, with the naming rights to the Sobha Realty Training Centre in London Colney, and Sobha Realty branding on our training kit.

During that time, we have worked together to elevate the world-class facility through a number of developments, with enhancements to restaurant facilities and dressing rooms, a dedicated new building for our women’s first team, a refurbished media centre, and the addition of a new sauna and steam facilities.

We also launched The Art of Detail, our four-part series that shows the meticulous work behind the scenes at the Training Centre to support our teams perform at their best.

Together, they reflect a shared drive to provide a high-performance environment that supports every detail of preparation and recovery.

As we enter the next year of our partnership, we continue to work together to ensure the Sobha Realty Training Centre remains a world-class environment for players and staff.

Ashish Parakh, Group Chief Sales & Marketing Officer, Sobha Realty said: “Over the past two years, our partnership with Arsenal has grown into a powerful synergy, and we take immense pride in what we have built together. This collaboration, rooted in shared values of excellence, precision, and performance, now goes beyond sport and real estate. It is united by a commitment to craftsmanship, innovation, and continuous improvement. The Sobha Realty Training Centre stands as a testament to these ideals, reflecting our joint vision to create environments where talent thrives and potential is realised. As we enter the next phase of our journey, we remain dedicated to further enhancing this world-class facility and deepening our relationship with the Arsenal family.”

Juliet Slot, Chief Commercial Officer at Arsenal, said: “Our partners play a vital role in supporting our ambition and goals as a club, and we’re proud to work with such a brilliant range of brands who are the best at what they do. Sobha Realty have been an integral part of this journey over the past two years and counting – helping us to create the best possible environment for our people and players to perform at their best, and supporting our vision to win major trophies. We look forward to what’s to come and all that we can continue to achieve together.”

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Arsenal manager Mikel Arteta and Sporting Director Andrea Berta join Ashish Parakh (Group Chief Sales & Marketing Officer, Sobha Realty) and Juliet Slot (Chief Commercial Officer, Arsenal) to mark two years of partnership at Sobha Realty Training Centre.

Credit: Stuart Macfarlane/Arsenal

About Arsenal

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About Sobha Realty

Sobha Realty is an international luxury developer committed to redefining the art of living through sustainable communities. Established in 1976 as an interior decoration firm in Oman by PNC Menon – a visionary entrepreneur, the company has grown its presence with developments and investments in the UAE, Oman, and India. For nearly five decades, Sobha Realty has been redefining the real estate value chain through ‘Backward Integration,’ by leveraging its inherent in-house capabilities of conceptualisation, design, and development. Today, the firm has developed into one of the most prominent and premium real estate developers in the UAE as well as aims to become a global real estate developer, with its essence, ‘The Art of Detail,’ remaining deeply embedded in the organisation’s DNA. With a proven track record of delivering projects ahead of schedule, the company has fourteen masterplans across the UAE and is continually expanding its presence in the city with a number of other prominent projects. The flagship community of Sobha Realty (Sobha Hartland) is a thriving community that is home to over 11,000 residents.

Sobha Siniya Island, Sobha Realty’s masterplan and its very first-ever luxury island project, features luxury villas, mansions, and resorts within a serene island setting.