Daily Archives: May 1, 2025

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Behavioural Exchange 2025 Kicks Off in Abu Dhabi

Abu Dhabi, 30 April 2025: Under the patronage of His Highness Sheikh Theyab bin Mohamed bin Zayed Al Nahyan, Deputy Chairman of the Presidential Court for Development and Martyrs’ Families Affairs, the first day of the Behavioural Exchange 2025 (BX2025) kicked off with the participation of over 500 regional and international experts, under the theme “New Frontiers in Behavioural Science.”

Hosted for the first time in the region, the event brought together policymakers, researchers, and government practitioners to explore how behavioural insights can help address today’s most pressing social, economic, and environmental challenges.

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Sharjah Children Reading Festival

Chef Heifa Odeh’s flavourful savoury Palestinian pastrywins hearts at SCRF 2025

The zaatar and olive pastry she baked at the Sharjah Children’s Reading Festival is an easy and ideal snack for school lunchboxes


Sharjah, April 30, 2025

Chicago-based Chef Heifa Odeh’s passion for Palestinian culture and cuisine was evident as she prepared a dish full of flavour and love at the Sharjah Children’s Reading Festival (SCRF 2025)’s Cookery Corner on Monday. The session titled “Special Recipes with Chef Heifa” Odeh saw her prepare a zaatar pastry with olives and halloumi that had children asking for more.

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Real Estate, Sports & Recreations

Chelsea Football Club announces new global partnership with DAMAC Properties

  • DAMAC joins as the Official Property Development Partner of Chelsea FC
  • Partnership includes a collaboration in a first of its kind football- themed real estate project, Chelsea Residences by DAMAC
  • DAMAC will also feature on Chelsea FC’s front of shirt to mark the launch of the new Residence

Photo caption: Amira Sajwani, Managing Director of Sales & Development of DAMAC Properties with Jason Gannon, President and COO of Chelsea Football Club

London/Dubai, 30 April 2025: Chelsea Football Club has today announced a new, long-term global partnership with Dubai-headquartered DAMAC Properties, which has been at the forefront of the Middle East’s luxury real estate market.

In addition, an ultra-modern development, Chelsea Residences by DAMAC, is being designed and launched in partnership with Chelsea FC in Dubai, slated to be the first of its kind football-themed branded residences. The new development will be built with Chelsea Football Club’s famous brand woven into the fabric, from its concierge service to its high-performance spaces. It will reflect the very best of Chelsea FC both in terms of high-end style, commitment to excellence and vision for the future.

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