Snap Inc. brings back its reimagined AR Ramadan Mall for another season

Following the impressive results of the 2024 edition, the Mall returns for a fourth year, providing an opportunity for brands to connect with consumers through impactful interactive experiences

Dubai, UAE – 5 February, 2025: The immersive Snap AR Ramadan Mall is back for a fourth year, this time debuting a new look that reflects traditional valleys of the region, seamlessly bridging the physical and digital worlds. With 85% of Snapchatters in the GCC interacting with AR lenses everyday, Snapchat continues to serve innovative experiences that enhance cherished moments, facilitating meaningful connections through technology.