Dubai, UAE 31December 2024—Dubai Jewellery Group (DJG) is thrilled to announce a spectacular Flash Sale weekend during the highly anticipated Dubai Shopping Festival (DSF) on January 4th and 5th, 2025. This limited-time event offers shoppers a once-in-a-lifetime opportunity to enjoy massive discounts and win big with each purchase.

Shoppers can save between 55% to 85% on select diamond and pearl jewellery. An exclusive collection of luxurious designs will be available at participating outlets, making this a not-to-miss event for jewellery enthusiasts. In addition to the incredible discounts, participants stand a chance to win a share of AED 1.5 million in gold as part of the ongoing DSF campaign.