French Heritage Meets Middle Eastern Glamour : Swiss Watch Group Introduces Guy Laroche to the Middle East

The iconic French luxury brand, Guy Laroche, has found a new home in the heart of the Middle East, unveiling exquisite collections of timepieces, jewelry, and accessories.

Dubai, September 27, 2023 – Swiss Watch Group proudly introduced the most coveted French brand, Guy Laroche, to the Middle East at the launch event that took place at Maison Luxe, the luxury boutique in Dubai Mall, on September 25^th. Guy Laroche, the iconic French luxury brand, celebrated for its timeless charm and impeccable craftsmanship, boasts a rich heritage spanning more than six decades, captivating individuals worldwide with its fusion of modern elegance and refined sophistication.

As the event unfolded, Maison Luxe transformed into a beautiful haven, with music filling the air and opulence casting a magical spell. The grand décor, in harmony with the brand’s essence, evoked the spirit of French elegance in every detail, creating an immersive experience.

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