Sharjah Animation Conference concludes, igniting passion for Arab animation on a global scale with over 5,000 visitors and 1,500 participants

The inaugural edition organised by the Sharjah Book Authority, hosted Emmy and Annie award winning industry leaders known for Oscar-winning productions

• Facilitated 150 meetings between publishers and producers to develop the publishing and animation industry.
• Sandro Cleuzo and John Nevarez shared more than 3-decades of experience with participants
• Takahiro Yoshimatsu explored the creative process behind innovative anime projects
• Mario Brioschi revealed his techniques for stunning visual effects in the House of Dragon TV series.
• Mahmoud Hemeda, Founder of Samaka Studio, emphasised authenticity’s role in changing the region’s animation scene.
• Meena Ibrahim discussed the role of animation and visual effects in feature films
• Magical performances by the Florence Pops Orchestra

Sharjah, May 07, 2023

In a veritable feast for the senses, the inaugural edition of the Sharjah Animation Conference (SAC) has come to a close, after three exhilarating days that drew over 5,000 attendees from across the globe. This groundbreaking event, the first of its kind in the Middle East, treated its 1,500 animation aficionados, hobbyists, and industry professionals to an authentic and inspiring smorgasbord of masterclasses, workshops, and spirited discussions helmed by the likes of Emmy, and Annie award-winning experts known for their Oscar winning productions.

Children unleash limitless artistic potential at the Sharjah Children’s Reading Festival ‘Expression Room’

The unique play-art room lets young ones express themselves freely using paint through splash and finger-painting activities

Sharjah, May 7, 2023

Young visitors to the Sharjah Children’s Reading Festival (SCRF 2023) are discovering their creative and artistic potential in a way many haven’t experienced before. The festival’s ‘Expression Room’ is a unique and massive no-holds-barred paint splattering space, where dozens of young artists are walking in every day to discover colour, art, imagination and creativity in the most uninhibited and freeing of ways. 

Leading global animation companies explore production opportunities with publishers

During Sharjah Animation Conference

Sharjah, May 07, 2023

The inaugural Sharjah Animation Conference (SAC), orchestrated by the Sharjah Book Authority (SBA) at the Expo Centre Sharjah, has proven to be an unprecedented platform for visionary Arab and foreign publishers to congregate with the world’s most preeminent animation production companies. Within this seminal space, publishers were granted a rare opportunity to showcase the imaginative ideas and rich content of their authors and illustrators whilst gleaning from the prodigious expertise of illustrious industry leaders. The SAC further facilitated the forging of invaluable partnerships, whereby the animation industry can be propelled to new heights through harmonious cooperation.

SCRF empowers Gen Z with TikTok Creative Center tools and knowledge

A hands-on session at Sharjah Children’s Reading Festival offers
key insights on effectively leveraging the app’s tools to influence a wider audience

Sharjah, 07 May, 2023

A fun, interactive and highly informative workshop on the effective use of ‘TikTok Creative Center’ held over the weekend at the on-going Sharjah Children’s Reading Festival (SCRF)’s Social Media Centre, enlightened and empowered a diverse group of participants on ways they can harness the full potential of TikTok’s dynamic platform to reach a wider audience and leave a lasting impression.