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ADIDAS CREATES WORLD’S FIRST EVER LIQUID BILLBOARD

ADIDAS CREATES WORLD’S FIRST EVER LIQUID BILLBOARD FOR THE LAUNCH OF THEIR NEW BURKINI COLLECTION

Dubai, UAE, July 01, 2021 – On June 24th,adidas unveiledthe world’s first ever liquid billboard in Dubai, in line with the brand’s recent debut of its Burkini Collection. The first-of-its kind stunt celebrates adidas’ drive to offer a wider choice of technical apparel for athletes everywhere, simultaneously inspiring confidence in women and building on its commitment to make the future of sport as inclusive as possible.

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