Maristo Hospitality sign Master Franchiser agreement with German Doner Kebab
Maristo Hospitality takes over the operations of German Doner Kebab (GDK) with plans for expansion in the UAE and the Middle East.
Dubai, United Arab Emirates – January 2023: Maristo Hospitality, a growing hospitality group, welcomes the nine German Doner Kebab outlets in the UAE to its portfolio. The group will lead the operations of the fast-casualrestaurant chain while expanding to new outlets. An official agreement was signed in December 2022, cementing Maristo Hospitality as the master franchisee for the brand in the region.
The signing ceremony occurred in the presence of Imran Sayeed, Group CEO of GDK International (left) and Maristo Hospitality’s CEO, Gaurav Arora (right).
Since 2021, Maristo Hospitality has established its footprint across QSR, dark kitchen, and casual dining. As a master franchisee, Maristo Hospitality will take over responsibility for the nine German Doner Kebab restaurants in Dubai and Abu Dhabi and has committed to expanding to 25 locations, including brick-and-mortar outlets and cloud kitchens, over the coming years.
German Doner Kebab uses an open kitchen concept in all restaurants and prides itself on its uncompromising focus on quality, from premium lean meat imported from Germanytothe uniquesignature sauces made daily in-store.Maristo Hospitality will also shift the sourcing of key ingredients such as theTurkish-style bread andfresh vegetables from suppliers in Dubai to ensure its distinguished flavor and prized quality is preserved.
“German Doner Kebab is known for having an innovative approach to traditional kebab and has become one of the fastest-growing casual dining brands since its inception in 1989. We’re very excited to bring such a loved and well-known brand into our operational arm and maintain its high-qualityfood, superior dining experience and top-notch service. This new venture fits our goal of promoting various brands’ development sustainably. With our substantial experience and triumph with other F&B concepts, such as Popeye’s, Ralph’s Kitchen, and Sisi’s Eatery, we will continue German Doner Kebab’s legacy and further drive its success in the region.” said Gaurav Arora, Chief Executive Officer of Maristo Hospitality.
Imran Sayeed, Group Chief Executive Officer of GDK International, said: “The UAE pioneered our first ever brick-and-mortar, and we have been operational in the country for ten years. Our partnership with an F&B expert such as Maristo Hospitality is a significant milestone for our growth in this market and further elevates our customers’ dining experience.”
From their European origins, GDK has enjoyed rapid, international expansion and success by elevating itspopular takeaways to a new level of quality, freshness, and variety, all wrapped into a superior dining experience. Maristo Hospitality will be looking to further elevate the experience through this partnership.
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About Maristo Hospitality
Maristo Hospitality was established in 2021 with the aim establishing popular casual dining concepts, creating a cloud kitchen and hub for F&B concepts as well as to introduce new franchises in the United Arab Emirates. Maristo Hospitality is the owner and operator of Ralph’s Kitchen and Sisi’s Eatery and is a franchisee for Popeyes®. It is a subsidiary of Ring Holding.
About German Doner Kebab
German Doner Kebab (GDK) is one of the fastest-growing fast-casual brands thanks to its premium, quality-focused and innovative approach to traditional kebabs. More than that, GDK has become a lifestyle brand deeply entrenched in local music, fashion, and sports.
From its inception in Berlin in 1989, GDK has spent decades refining its recipes, from its own unique blend of spices and innovative signature sauces to its distinctive ‘Doner Kebab’ waffle bread. GDK’s gourmet kebabs are made using only the best, premium quality ingredients, sourced from the best suppliers – from lean, succulent meats from Germany, to handmade bread from Dubai, to the freshest, locally produced vegetables that are delivered and prepared every day.
Based in Glasgow, Scotland, the brand has grown rapidly to over 140 restaurants across the UK, Sweden, and the Middle East, and is now rapidly expanding in North America and Europe.
For more information please visit: https://www.germandonerkebab.com
German Doner Kebab is owned by the Hero Brands group.