Homegrown fashion brand House of Victor set to unveil first Women’s Collection at MEFW
After launching a number of successful men’s collections, The House of Victor will be unveiling its long-awaited women’s wear collection – the first female line for the Dubai-based brand.
Led by timeless pieces with a contemporary twist, the collection will be revealed during Middle East Fashion Week on Thursday, November 10, 2022 at 9pm.
The House of Victor co-founder, Martin Victor Al Masri, has been meticulously working on the new female line for over six months, driven to ensure the collection fills women with empowerment.
“Women’s fashion has set the agenda for trends since the inception of parades and catwalks, and it has been a dream of mine to dress women. This collection is anchored in elegance, uniqueness and luxury, designed to make a lady in Victor feel powerful and confident. Dressed in House of Victor, she believes that any of her desires can become reality,” explains Martin Victor, The House of Victor co-founder.
“Inspired by successful women, the collection features a wide range of silhouettes that will complement the wearer, ready for whatever the occasion. I like creating a story to wear, not just an outfit.” A pandemic success story, the young entrepreneur launched the Dubai-based brand in December 2019 – just as Covid was bringing the world to a grinding halt. Undeterred and with an eye for opportunity, Victor forged ahead and the House of Victor exploded into the fashion world, quickly expanding amidst the pandemic.
As a former model, Victor’s involvement in all stages of design and creation gave him the experience and industry know-how – including content creation, marketing, photography and wide network – to successfully launch his own business. In less than a year Victor has released a wide range of men’s ready-to-wear products and collections, such as couture, streetwear, and Victor Perfumes – both for women and men.
The women’s collection will be available for purchase at the designer’s international online boutique at https://www.thehouseofvictor.com.