SBWC showcases innovative projects and services from their members during GITEX 2022

SBWC showcases innovative projects and services from their members during GITEX 2022

The Sharjah Business Women Council championed its members’ innovations in the business world and presented a well-received panel discussion on women in tech at this year’s Gulf Information Technology Exhibition

Sharjah, October 13, 2022

Highlighting its members’ entrepreneurial projects and services, Sharjah Business Women Council (SBWC) had delegates in awe at GITEX Global 2022, held at the Dubai Trade Centre this year, additionally providing acclaimed members opportunities to network and explore partnership opportunities with international companies and visitors to the global exhibition.

As a NAMA Women Advancement affiliate, SBWC has also hosted a panel discussion titled ‘Women in Tech: Sustainable Advancement of Industry and Sector’  that deliberated the status of women in the tech sector and highlighted ways to ensure their inclusion and sustainable advancement in the industry.

 North Star Dubai

At ‘North Star Dubai 2022’, one of the world’s largest startup events, formerly known as ‘GITEX Future Stars’, SBWC has been the official partner for the ‘Women in Tech’ category for the past five years. The services and products from eight of SBWC’s innovative members attracted global companies, suppliers and investors, who explored partnership opportunities to drive forward their projects to new levels of success.

The SBWC entrepreneurs also had the opportunity to have hands-on exposure to the latest business technologies, solutions and the people and companies behind them. Additionally and with great anticipation, the selected members are scheduled to participate in the ‘Supernova Challenge’, a $200,000 pitch competition organised in cooperation with the world’s third-largest fund for financing SMEs. SBWC once again shows its dedication to women and SMEs at the challenge by being a category sponsor in this highly contested pitch competition.

Discussion panel

A major highlight of the five-day event was a SBWC organised discussion entitled ‘Women in Tech: Sustainable Advancement of Industry and Sector’ that brought together and amazing panel featuring: Mariam Bin Al Shaikh, Director, SBWC; HE Najla Ahmed Al-Midfa, CEO, Sheraa; Dr. Muna Al Dhabbah, CEO, Mirradical and Hala Jary; and Simran Chowdry, Co-Founder and CEO, BluePhin Technologies.

The esteemed speakers discussed the tech sector’s role in providing real opportunities for women-led projects and businesses alongside opportunities for growth. They also discussed how legislation and business support centres could boost the industry by supporting innovative projects and ideas.

The session expanded on women’s representation in the technology innovation space, the importance of their inclusion and the sustainable advancement of women in tech, revealing the impact the pandemic had on women-led businesses.

Maryam Bin Al Sheikh, Director of SWBC, said, “We are adamant about participating in GITEX, as it serves as an international platform that brings together companies and investors to deliberate, exchange expertise, and explore partnership opportunities. Our active presence in this event provides our members unique opportunities to learn from international experiences that provide similar services to their own to develop and advance their offerings.”

She added, “Emarati women, in general, and in Sharjah, particularly have enormous potential to reach regional and global markets, especially with the advanced and comprehensive infrastructure that supports women. Through our partnership with Sheraa, we will continue our mission to support women-led projects and businesses and bolster Sharjah’s status as a nurturing and supportive environment for women-led business.”

The five-day event, held at the Dubai World Trade Centre, has been a huge success with the participation of over 5,000 companies and has attracted the very best business minds and innovators from around the world. GITEX Global 2022 concluded on October 14th for this year’s edition and will once again be a highlight for the business sector.

 – ENDS –

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