H&H Group launches Swisse, Australia’s No. 1 multivitamin and beauty nutrition brand, in the United Arab Emirates
27 September 2022
Dubai, United Arab Emirates (UAE) – H&H Group, a global health and nutrition company, has launched Swisse in the United Arab Emirates, bringing Australia’s leading wellness brand to the Middle East for the first time.

Launching in the UAE is the first step in Swisse’s Middle East expansion plans. H&H has set up operations in Dubai, which will act as the Group’s Middle East hub, allowing access and expansion opportunities into the broader Middle East and North Africa (MENA) region. Australian actress and Hollywood superstar Nicole Kidman will also be an official ambassador for the brand in the UAE.
