Malabar Gold & Diamonds and Natural Diamond Council join hands to promote the natural diamond dream in UAE

One of the world’s largest retailers and the global authority on natural diamonds will work together to highlight the legacy of diamonds

The Natural Diamond Council (NDC), a not-for-profit organization dedicated to promoting and supporting the natural diamond industry has partnered with leading jewellery brand, Malabar Gold & Diamonds, to enhance aspiration and desire for natural diamonds in the United Arab Emirates. This intriguing collaboration will showcase the inherent and emotional value of this billion-year-old jewel and inform and educate people in the region about the integrity and heritage of diamonds while celebrating innovations in the world of jewellery design and craftsmanship.

Natural diamonds make for the perfect accessories for moments both big and small and are ideal modern heirlooms that can be cherished by generations to come. Through this partnership, NDC and Malabar Gold & Diamonds will work together to celebrate this miracle of nature in all its glory. The collaboration will further shine a light on how their real beauty lies in the good that natural diamonds do for the world; empowering and enriching communities, the environment, the people, and the countries they are found in.

David Kellie, CEO, Natural Diamond Council said, “Natural diamond jewellery seamlessly straddles tradition and modernity and we are here to shine a light on this elegant gem. With this collaboration, we are excited to highlight the incredible innovation happening throughout the world of natural diamonds, while celebrating the integrity and ethics of our wonderful industry.”

Richa Singh, Managing Director, Natural Diamond Council, India & Middle East said, “With this collaboration with Malabar we are enthralled to showcase the sparkling world of natural diamonds – from style, celebrities, inspiring design as well as our sustainability initiatives. With Malabar Gold & Diamonds’ incredible artistry, we will create more opportunities to celebrate personal connections and meaningful moments.”

Shamlal Ahamed, Managing Director, International Operations, Malabar Gold and Diamonds said, “As we step into a digital era, we are elated to collaborate as the first trusted partner of Natural Diamond Council in the UAE region to bring forth the incredible legacy of natural diamonds and the positive social contribution they make to the world.”

Abdul Salam, Vice-Chairman, Malabar Group, said “We are honored to partner with the Natural Diamond Council and promote the ‘Natural Diamond Dream’ hand in hand. With this collaboration, we will show how natural diamonds are for every person who is looking for a modern means of self-expression, making them the preferred choice for every precious moment that makes the wearer feel special.”

Through this collaboration, NDC and Malabar Gold & Diamonds will inspire and educate consumers on the world of diamond jewellery as well as the emotional value and heritage that natural diamonds personify.

About The Natural Diamond Council:

The Natural Diamond Council (NDC) inspires and informs consumers about the incredible world of natural diamonds through its Only Natural Diamonds platform. The platform is the authoritative publisher on all things natural diamonds including celebrities and pop culture, epic diamonds and jewelry trends, engagements and weddings, and diamond buying guides.   

The NDC supports the integrity of the natural diamond industry by providing transparency and insight into the progress of this sector and its commitments to further betterment. NDC is a global organization whose members’ operation span four continents and ten countries including Canada, South Africa, and Botswana. Their operations support the livelihood of 10 million industry employees and their families around the world. The NDC operates in the US, China, India and Europe.

About Malabar Gold & Diamonds:

Malabar Gold & Diamonds is the flagship company of Malabar Group, a leading diversified Indian business conglomerate.

Established in 1993 in the Indian state of Kerala, Malabar Gold & Diamonds today has a strong retail network of over 285 outlets spread across 10 countries in addition to multiple offices, design centers, wholesale units and factories spread across India, Middle East, Far East & USA. With an annual turnover of $4.51 billion, the company currently ranks as one among the largest jewellery retailers globally.

With 14 manufacturing units in India and GCC – the company currently has 12 exclusive jewellery brands to cater to the discerning needs of customers. With headquarters in Kerala and branches across India, Middle East, Far East and USA, Malabar Group is best known for its activities in the field of gold, diamonds, silver and lifestyle articles.

Malabar Group also operates MGD – Lifestyle Jewellery, a retail concept offering trendy and lightweight jewellery that represents the independent and the modern woman through its designs and collections.

The group, owned by over 4,000 shareholders excels in quality products and services, has more than 13,000 professionals from over 26 countries working for its continued success.

Malabar Gold & Diamonds also features an online store http://www.malabargoldanddiamonds.com providing customers the opportunity to purchase their favorite jewelry any time and on any day from the comfort of their home.

The group is always proactive when it comes to CSR initiatives right from its inception. The key focus areas of the CSR initiatives of Malabar Group are in the areas of Health, Education, Women Empowerment, Housing, and Environment.  The organization allocates aside 5% of its profit for enabling CSR activities in all the regions where they operate.

CSR has been the primary commitment of the group since its inception; integrating ESG (Environmental, Social & Governance) principles into the core business. The key CSR focus areas of Malabar Group are the areas of Health, Education, Women Empowerment, Housing, and the Environment. The ESG goals of the organization are periodically strengthened by integrating responsibility and sustainability to remain a socially conscious and responsible organization. The group contributes 5% of its profit to such initiatives in the same country of operation.