KERING EYEWEAR ACQUIRES THE ICONIC U.S. EYEWEAR BRAND MAUI JIM

KERING EYEWEAR ACQUIRES THE ICONIC U.S. EYEWEAR BRAND MAUI JIM

Founded in 1987, Maui Jim is the world’s largest independently owned high-end eyewear brand with a leading position in North America. Recognized for its outstanding technicity and distinctive Hawaiian heritage that embodies the “Aloha Spirit”, Maui Jim is an authentic brand that offers a broad spectrum of high-quality sun and optical frames.



Since its inception in 2014, Kering Eyewear has built an innovative business model that enabled the company to reach more than €700m external revenues in FY2021. The acquisition of Maui Jim represents a major milestone in the successful expansion strategy of Kering Eyewear.

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