DUBAI, UAE – 10 February 2022: Global industry leaders, innovators and major disruptors will examine the latest trends and create meaningful dialogue to chart a better food future at Gulfood 2022, the 27th edition of the world’s largest annual F&B sourcing event.

Running at Dubai World Trade Centre from 13 – 17 February, the year’s first global gathering for the F&B industry has attracted the biggest brands and forward-thinking start-ups showcasing breakthrough technologies and groundbreaking solutions to address challenges and meet evolving consumer habits.

The mega event will also see a host of high-calibre F&B decision makers share valuable insights on evolving trends in the all-new Gulfood Inspire conference, during an informative and educational five days.

Arun Krishnan, COO-UAE, Fresh to Home, one of the world’s largest vertically integrated e-commerce F&B companies believes Q-commerce (quick commerce fast delivery from local shops), personalised commerce using artificial intelligence, ready-to-cook assortments, ghost kitchens, cloud kitchens, and automation using IoT are the ones to watch in 2022.

“Gulfood is the largest F&B event of its kind and it’s the perfect place for foodies, innovators, and investors to come together and experience what has changed and what will change in the future,” says Krishnan, whose company delivers to two million customers in 10 large cities in India and the UAE.

Krishnan will be part of the influential Grocery E-Commerce & Delivery Platform – Presentations and Panels Presented in Collaboration with Dubai Chamber.

Peter Schatzberg, founder and CEO, Sweetheart Kitchen (bySWHK), who has pioneered the virtual kitchen model in three continents, believes the marketplace is ripe for further disruption, innovation, more startup capital, consolidation, and aggregation.

“It’s an amazing way to interact on an international level in the food and beverage industry. I will be talking about the challenges as an entrepreneur and starting a company outside of your own home country,” says Schatzberg, who will present a session titled ‘Starting a Food Business in an Emerging Market,’ and will take part in a panel discussion on ‘Cloud Kitchens – Utilising 4.0 Technologies for Seamless Delivery Services in F&B.

“At Gulfood 2022, I hope to learn a lot about what is going on in the global supply chain,” added Schatzberg. ” A lot of disruption and tech innovation is taking place, especially this year.”

Spanning 21 Halls, the show will take place from 13 – 17 February 2022 at Dubai World Trade Centre (DWTC). Gulfood 2022 features more than 4,000 companies and more than 100 award-winning chefs, including Michelin Star and ‘World’s Best’ winners, business leaders and government policymakers under one roof.

Please find the supporting video here –


About Gulfood:

Gulfood has established a position as the world’s largest annual F&B sourcing event. Split into eight specific food industry sectors, the trade-only show is professionally managed and hosted by the Dubai World Trade Centre (DWTC).

About Dubai World Trade Centre (DWTC):

DWTC brings more than 40 years’ experience delivering world-class events in the Middle East and provides local, regional, and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organizes more than 20 of the largest and most successful international and regional shows in Middle East, providing an ideal platform for business development in the region. Our commitment to on-going innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector.

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