REDTAG launches National Day Bonanza Offer to mark the UAE golden jubilee

REDTAG launches National Day Bonanza Offer to mark the UAE golden jubilee
Adding to the celebrations of the UAE’s 50th National Day, value fashion and homeware brand REDTAG has launched a limited-period offer of 30% off on a wide range of selections, including the latest Winter 2021 collection.

December 1st, Dubai, UAE: REDTAG, the Middle East’s leading value fashion and homeware brand, has launched its National Day Bonanza Offer of 30% off. The limited-period offer, which is available across the brand’s extensive product portfolio, is valid till Saturday, 18th December 2021.

As the UAE commemorates 50 years since its formal nationalization, spectacular celebrations are in order across the nation from 2nd December. On this joyous occasion, REDTAG has launched the National Day Bonanza Offer to add to the festivities, staying true to its brand promise of delighting customers at every opportunity.

“Happy 50th National Day to everyone in the UAE. As a homegrown brand, REDTAG takes pride in the UAE’s growth and development over the years. As the nation crosses a milestone and sets out to achieve further excellence, we remain steadfast in our commitment to inspire people, provide unmatched value, and uphold the ethos of the Emirates,” said Latesh Radhakishen, Head of Retail Operations and Country Manager, REDTAG UAE.

REDTAG’s commitment to value fashion and homeware has seen the brand launch a host of customer-centric initiatives and expand to over 200 outlets in the Middle East. Notably, through its #WearASmile campaign, it launched hyper-convenience services like ‘Anytime-Anywhere Exchange’, ‘Find Your Size’, ‘Fashion Stylists’, and ‘Free Home Delivery’. REDTAG was recently felicitated with the prestigious RetailME Award 2021 in recognition of this campaign.

“REDTAG has scaled remarkable heights in recent years — and the UAE, its business ecosystem, and its people have been integral to this success. The National Day Bonanza Offer is our way of saying thank you,” added Latesh. The brand has also launched a competition on its social media page, offering 50 players a chance to win shopping vouchers.

For more information, and to browse through REDTAG’s Winter 2021 collections, please click here.


A BMA International company, REDTAG was launched as a value apparel and homeware label in 2006. Driven by the vision of delivering high-quality and affordable fashion and lifestyle products, the brand has emerged as a leader in its niche. From its first store in Abu Dhabi, REDTAG has rapidly expanded to over 200 outlets across the Middle East and Asia – including the Kingdom of Saudi Arabia, United Arab Emirates, Qatar, Kuwait, Oman, Bahrain, and many more locations. REDTAG is built on a strong customer focus, delivering enjoyable in-store experiences and seamless online interactions that are designed to exceed expectations. The brand takes a ‘Glocal’ approach to its offerings – adapting global trends to local sensibilities. REDTAG’s highly successful ‘RT Rewards’ loyalty program is currently over 15 million members strong, and growing fast. The program encourages repeat visits through tailored offerings and special rewards, with over 90% of the company’s transactions now coming from repeat customers.

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