In commemoration of the UAE’s 50th National Day
Ariel, Tide, and Bonux along with Lulu Group Bag Guinness World Record
- Discover the unmissable promotion to celebrate this achievement
Dubai, UAE – Tuesday, Nov. 30, 2021: In partnership with Ariel, Tide and Bonux, UAE based multinational conglomerate, LuLu Group International successfully bagged the Guinness World Record of the largest mosaic flag made from packaged goods to commemorate the UAE’s golden jubilee earlier today at LuLu Hypermarket’s parking lot in Al Barsha.
The 73.14 m² four-colored flag was created with 4,500 Ariel, Tide and Bonux products.
During the event, Fabric Care Vice President at Procter and Gamble Middle East Ramy Tarshouby and James Varghese, LuLu Group Regional Director on behalf of LuLu Group International made the record-breaking announcement and received the certificate from a Guinness World Record representative in the presence of members from the media, social media, and UAE community.
Tarshouby, said: “Today’s humble achievement is to simply celebrate and pay tribute to a country known to shatter world records and redefine the impossible. The UAE has always supported the growth of P&G and we are forever grateful to the leaders of this nation. We wish the UAE and its people a happy 50th National Day.”
This initiative marks another milestone in the country’s long history of Guinness World Records, which currently boasts more than four hundred.
To celebrate the achievement, Lulu Hypermarket in Al Barsha will gift the first 50 shoppers buying Ariel, Tide and Bonux products on National Day, Thursday, 2 Dec. 2021, a year’s supply of laundry products from P&G.
Additionally, anyone who spends AED 50 on the National Day at LuLu Hypermarket in Al Barsha will bag a free pack of Tide or Ariel Pods.
Both LuLu Group and P&G have had a prominent and longstanding presence in the UAE, during which they have contributed immensely to the development of the community.
About Procter & Gamble
P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.
About LuLu Group:
Founded by M. A Yussuf Ali in 1995, LuLu Group International is currently present in two hundred and fifteen locations in the country. With an annual turnover of more than USD 7.4 billion globally, LuLu Group is a key player in the economic scenario of the Middle East region. Reputed for following ethical business practices, LuLu Group is highly diversified with a vast range of operations.