Xiaomi Lights Dubai Frame with a spectacular drone show to Introduce the Creator-focused Xiaomi 11 Smartphones
Xiaomi launches content creation powerhouses Xiaomi 11T and Xiaomi 11T Pro, and a refreshed Xiaomi 11 Lite 5G NE, coming soon to the UAE
Dubai, UAE; September 15, 2021–At a spectacular drone show that lit the iconic Dubai Frame, global technology leader Xiaomi announced the addition of three new smartphones to the Xiaomi 11 family of devices. These include: Xiaomi 11T, Xiaomi 11T Pro that are both designed to inspire creativity among smartphone users, and arefreshed and stylish Xiaomi 11 Lite 5G NE.
Xiaomi continues to revolutionize smartphone photography and videography by offering a slew of innovative “Cinemagic” filmmaking features in Xiaomi 11T and Xiaomi 11T Pro, flashed in the night sky during the light show. Gone are the days of heavy and expensive movie-making equipment, with Xiaomi 11T Series, industry-leading filmmaking technology is now available in the palms of aspiring creators’ hands.At the same time, the ultra-slim, featherweight Xiaomi 11 Lite 5G NE, is the perfect offering for users seeking a high-end stylish smartphone that includes innovative features to enable creativity.
Xiaomi 11T Pro: The Ultimate Flagship for Cinemagic Filmmaking and Phenomenal Performance
Xiaomi has achieved another milestone with the launch of the cinematic powerhouse Xiaomi 11T Pro, the brand’s first smartphone to launch globally with the company’s proprietary 120W Xiaomi HyperCharge technology. The industry-leading technology will enable a 100% charge in just 17 minutes*, giving creators more time to keep up with their creativity and minimize downtime by ensuring a full day use.It also features:the flagship Qualcomm® Snapdragon™ 888 mobile platform, delivering the power needed to propel a plethora of AI features; a powerful triple camera set up with a pro-grade 108MP wide angle, 2x telemacro, and a 120° ultra-wide angle lens; impressive computational filmography capabilities with one-click AI Cinema modes, 8K recording and HDR10+, allowing users to capture footage with the same smart ISO technology found in digital cameras; durable and responsive DisplayMate A+ rated 6.67’’ FHD+ 120Hz AMOLED that is equipped with TrueColor, Dolby Vision®, and HDR10+; a number of eye care functions to protect users from eye strain, such as True Display which automatically adjusts the color temperature according to the surrounding conditions as well as Reading Mode 3.0; and dual speakers with SOUND BY Harman Kardon.
Xiaomi 11T: The Cinemagic Powerhouse for Content Creation
Xiaomi 11T continues the mission to make Cinemagic available to everyone by offering features such as a high-resolution triple camera, along with a suite of AI-powered tools to boost creativity and productivity. Users can enjoy breathtaking shots with Xiaomi 11T triple camera featuring a 108MP high-resolution wide-angle, 120° ultra-wide angle, and 2x telemacro camera. The smartphone combines this with its one-click AI cinema modes to distill the tricks of professional cinematographers such as Time Freeze, Night Time-Lapse, Magic Zoom and other types of complicated shots into just a single click while the faintest of sounds is brought to life in cinematic fashion with Audio Zoom. Its 6.67’’ 120Hz flat AMOLED display equally delivers HDR10+ with stunning sharpness and crystal clarity, over 1 billion colors, a smorgasbord of eye care features and up to 480Hz touch sampling rate, ensuring that the slightest tap on the screen will allow users to capture the perfect shot even in a fleeting moment. It also features a power-efficient MediaTek Dimensity 1200-Ultra chipset, a massive 5000mAh battery and 67W wired turbo charging that gets to 100% in only 36 minutes*
Xiaomi 11 Lite 5G NE: Flagship-level Performance Housed in a Thin, Lightweight Package
Xiaomi 11 Lite 5G NE unveils a sleek yet striking aesthetic, packing all the perks into an ultra-thin and lightweight body, measuring a mere 6.81mm and 158g**. The design is further accentuated by a razor-thin 1.88mm on both top and side bezels, as well as four choices of stylish color. While Truffle Black, Bubblegum Blue, and Peach Pink are making a return, Xiaomi is adding a brand-new color – Snowflake White, matte and frosted white similar to freshly fallen snow.
* Data sourced from Xiaomi labs.
** Product weight, size and related specifications are theoretical values only. Actual measurements between individual products may vary. All specifications are subject to the actual product.
*** 5G connectivity may vary based on regional availability and local operator support.
**** Availability may vary by markets and carriers.
***** Dual SIM availability may vary by markets and carriers.
****** Xiaomi 11T Pro typical battery capacity is equivalent to 5000mAh. The battery is split into a two 2500mAh cell structure.
About Xiaomi Corporation
Xiaomi Corporation was founded in April 2010 and listed on the Main Board of the Hong Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics and smart manufacturing company with smartphones, smart hardware and Internet of Things (IoT) platform at its core.
With an equal emphasis on innovation and quality, Xiaomi continuously pursues high-quality user experience and operational efficiency. The company relentlessly builds amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology.
As of the second quarter of 2021, Xiaomi is the No. 2 smartphone brand in the global smartphone market. The company has also established the world’s leading consumer AIoT (AI+IoT) platform, with over 374.5 million smart devices connected to its platform, excluding smartphones and laptops. Xiaomi products are present in more than 100 countries and regions around the world. In August 2021, the company made the Fortune Global 500 list for the third time, ranking 338th, up 84 places compared to 2020.
Xiaomi is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index, Hang Seng TECH Index and Hang Seng China 50 Index.
For more information about Xiaomi as a company, please visit https://blog.mi.com/en/.