Reebok vs. PrinceAnnounce New Collaboration
A tennis-inspired footwear and apparel collection
Dubai, United Arab Emirates, September2021: Reebokvs.Princedebut a new footwear and apparel collaborationinspired by the tennis court and the vibrant city of Miami, USA. With Reebok and Prince’sshared tennis heritage, this capsule collection is a combination ofpop culture, sport, and lifestyle that is fitting for both on and off the court.
Founded in 1970, Prince has become one of the most well-known and reputable tennis brands in the world. In 2019, the brand launched its lifestyle division,Prince Off Court, a new take on the brand’s rich archive of design innovation.
Prince’s Creative Director, David Grutman, partnered with the Reebok team to design the capsule collection. “Prince and Reebok have a great synergy, they are both modern sportswear and lifestyle brands, withan authentic link to the old school throwback days of tennis. I love both of these companies, I love being on the courtand I love vintage—everything about this overlap made sense from a personal standpoint, and it has been fun to work with the Reebok team on creating this collab,”says Grutman.
The gender neutral collection features the tennis-inspired Club C Revenge and Club C 85 thatblend Reebok’s traditional design elements with Prince’s vibrant colors and logo. Each product was carefully curated to have afresh, vibrant silhouettewith a laidback feel that offers fans a way to uniquely style theone-of-a-kind pieces.
There are two color offerings within the collection featuring the Club C Revenge (AED 499) and Club C 85 (AED 499). The first, offering product in white, bright cobalt, green, and yellow, is inspired by authentic on-court tennis colors. The second color drop, inspired by the hues of Miami, features product in white, rose, teal, and chalk. Both drops feature a Hoodie (AED 475), Long Sleeve Tee (AED 239), Polo Shirt (AED 325), Jacket (AED 475), Shorts (AED 349), T-Shirt (AED 249), Crop Tee (AED 239), Bike Short (AED 249), Cap (AED 165), Duffle Bag (AED 299), and Socks (AED 115).
TheReebok vs. Prince Collection will be available for purchase starting September 10at Reebok The Dubai Mall in UAE and Reebok the Avenues and 360 Mall in Kuwait.
To view high-res product and campaign imagery, visit HERE.
Reebok International Ltd., headquartered in Boston, MA, USA, is a leading worldwide designer, marketer and distributor of fitness and lifestyle footwear, apparel and equipment. An American-inspired global brand, Reebok is a pioneer in the sporting goods industry with a rich and storied fitness heritage. Reebok develops products, technologies and programming that enable movement so people can fulfill their potential. Reebok connects with the fitness consumer wherever they are and however they choose to stay fit – whether it’s functional training, running, combat training, walking, dance, yoga or aerobics. Reebok Classics leverages the brand’s fitness heritage and represents the roots of the brand in the sports lifestyle market.
Prince is a global racquet sports and lifestyle brand that elevates the game of every individual on and off the court. A definitive market leader, Prince is the racquet of choice for elite tennis players and accomplished pro’s worldwide. The brand is focused on meeting the needs of its wide-ranging customer base with a comprehensive selection of innovative, game-changing equipment and off court lifestyle offerings. Under the creative direction of David Grutman, Prince creates highly coveted street and fashion collections beloved by A-listers and tastemakers alike.
Shop Prince racquets and equipment at specialty and club retailers, in branded shop-in-shops nationwide and on princetennis.com. The lifestyle collection is available online at princeoffcourt.com and select boutique retail stores.